Motivation: “The process that account for an individual’s intensity, direction, and persistence of effort toward attaining a goal.”
Motivation is the result of the interaction of the individual and the situation.Individuals differ in their basic motivational drive.The level of motivation varies both between individuals and within individuals at different times.
EARLY THEOREIS OF MOTIVATION
1950’s:
These three theories are:
Hierarchy of needs theory
Theories X and Y
The two-factor theory.
They represent a foundation from which contemporary theories have grown.
Practicing managers still regularly use this theories and their terminology in explaining employee motivation.
Contemporary way of thinking.
Abraham Maslow’s “Need Hierarchy Theory” :
One of the most widely mentioned theories of motivation is the hierarchy of needs theory put forth by psychologist Abraham Maslow. Maslow saw human needs in the form of a hierarchy, ascending from the lowest to the highest, and he concluded that when one set of needs is satisfied, this kind of need ceases to be a motivator.
As per his theory this needs are :
(i) Physiological needs :
These are important needs for sustaining the human life. Food, water, warmth, shelter, sleep, medicine and education are the basic physiological needs which fall in the primary list of need satisfaction. Maslow was of an opinion that until these needs were satisfied to a degree to maintain life, no other motivating factors can work.
(ii) Security or Safety needs :
These are the needs to be free of physical danger and of the fear of losing a job, property, food or shelter. It also includes protection against any emotional harm.
(iii) Social needs :
Since people are social beings, they need to belong and be accepted by others. People try to satisfy their need for affection, acceptance and friendship.
(iv) Esteem needs :
According to Maslow, once people begin to satisfy their need to belong, they
References: : Book of management written by Stephen p robin’s(san diego state university) Mary coulter(south west Missouri state university) 8th Edition. www.laynetworks.com/Theories-of-Motivation.html www.analytictech.com/mb021/motivation.htm