COLLEGE OF ACCOUNTANCY AND FINANCE
DEPARTMENT OF BANKING AND FINANCE
The Comparative Study of Usage of Happy Plus Card
As Assessed by Jollibee Customers
In Selected Manila and Quezon City Branches
An Undergraduate Research Paper Presented to Prof. Melvin Jason S. De Vera
In Partial Fulfillment of the Requirements
In FINA 3073
Submitted by:
GROUP III of BBF 3-9N
Levy Benavidez
Elbert Bernal
Angellou Calangan
Dianne Grace Cantillep
Beah Loraine Dimaandal
Zarah Jane Garalde
Camille Garcia
Jobelle Garrido
Darell Glodo
Giomelyn Magsaysay
March 20, 2013
ACKNOWLEDGEMENT We would like to express our warm gratitude, first to God, who has a powerful, wonderful and precious way of giving us strength in every situation that we are facing every day. He is always here to guide us in a right path towards success. Secondly, to our beloved parents who support, guide, advice and love us as we spend our lives with them, who share every cheerful moment and also problems that cannot be escaped but because of having a good faith together, we had envisaged all of them as one and we are still strongly connected, who support us financially and who gave magnificent life to us, that we can use wisely and honorably so you will be proud of us. We cannot have done all of these without you. Thirdly, to our research professor, Mr. Melvin Jason S. De Vera, who is very devoted on guiding us throughout the study and sharing his knowledge and wisdom to us. Lastly, to the rest of the teachers and professors who educated us that which we could bear our minds and at the same time, lessons that we would treasure in our hearts forever. We are always grateful for all your efforts to mold us into better persons even we are not telling you directly.
TABLE OF CONTENTS
CHAPTER I THE PROBLEM AND ITS BACKGROUND…………………………………....2 Introduction……………………………………………………………………………….2 Statement of the