Propaganda allowed Mussolini to keep a wide control over the Italian population, however there were also other factors that maintained fascist control over Italy, including Mussolini’s link with the church, the banning of opposition, fear and repressive measures and the creation of a secure state.
Propaganda was an important step in securing Mussolini’s position in power. He proposed various ways to ensure that the media would represent him in a favourable light. These various tactics included targeting mass media, in which the press office was given responsibility of all aspects of culture and was renamed the Ministry of Popular Culture, this meant that every aspect of media that was exposed to the population was diligently monitored, therefore removing the possibility of opposition being given the chance to flourish. Government agencies designed posters to appeal to the masses, a large percentage of the population were illiterate and so image was important in portraying Mussolinis political ideas. Newspapers were heavily controlled, and as a journalist and editor himself, Mussolini knew the impact a fascist controlled press could have. Newspapers were expected to steer away from the mention of crime, unemployment and other negative aspects within society, aswell as this, all journalists were to be registered on the fascist lists to ensure their political views were in line with Mussolini’s to prevent them from reflecting any different political views through their work. As well as mass media being controlled, the government also arranged for mass activities to be organised, such as rallies, sporting events and youth leagues. It was important to the government that the youth were targeted in the spread of fascist ideas, as the new generation should be entirely fascist and not introduce any opposition. The Dopolavoro (OND) was also introduced, which consisted