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Toms Shoes Commercial Analysis

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Toms Shoes Commercial Analysis
Tomsshoes. "TOMS - Gives New Shoes to Children in Need. One for One." YouTube. YouTube, 02 July 2012. Web. 08 Mar. 2017. .The commercial begins with the song "Coahuila" by Balmorhea playing in the background as Blake Mycoskie, the founder of toms, says "What if is started a shoe company and every time I sold a pair of shoes I gave a pair away and that way as long as I continue to keep selling these shoes these kids will have shoes for the rest of their lives”. As Mycoskie speaks, the scene starts off with a close-up of the bare feet of children around the world who are suffering from poverty. The scene then switches to the factory where the shoes are made and being boxed up ready to give to the poor. The commercial then flashes back to Blake

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