Top ten business franchise
ASSIGNMENT IN BUSINESS FRANCHISING
Top International Franchises
Top National Franchises
Submitted by:
GERARD ANDREI B. DEINLA
BSBA MARKETING MANAGEMENT
Submitted to:
DR. EDITH S. BUNUAN
PROFESSOR IN BUSINESS FRANCHISING
Top 10 International Franchises of 2014
The results of Entrepreneur 's 35th annual Franchise 500 confirm that franchising continues to rebound, with these top 10 franchises leading the way. Here we highlight their success strategies and plans for the upcoming year.
1 Anytime Fitness
Some 50.2 million Americans belonged to health clubs in 2012, according to the International Health, Racquet & Sportsclub Association. Today, about 1.9 million are Anytime Fitness members--a huge piece of the pie that 's getting bigger every year. And it 's safe to say that the 24-hour gym 's clients, employees and franchisees are among the most enthusiastic people in the fitness industry. That 's because the roughly 2,500 anytime clubs focus on people and culture. The company carefully selects its employees and treats them well, committed to the idea that a workplace should develop and challenge, not be stagnant or boring. Clients, meanwhile, appreciate the convenience of 24-hour accessibility to the small gyms--typically 2,500 to 5,000 square feet--whose staff and personal trainers take an interest and encourage them to push themselves.
2 Hampton Hotels
Consider Hampton the U.S. ambassador of the hotel business. The company, which counts more than 1,900 units worldwide, has become the hallmark of American friendliness, cleanliness and convenience in the value-price hotel sector, offering free Wi-Fi, hot breakfast and an audacious money-back guarantee. During the recession, when business travelers traded down and vacationers were looking for strong value, Hampton seized the opportunity to draw them in. And many of those customers never left. But most exciting is the brand 's international extension, Hampton by Hilton,
Top International Franchises
Top National Franchises
Submitted by:
GERARD ANDREI B. DEINLA
BSBA MARKETING MANAGEMENT
Submitted to:
DR. EDITH S. BUNUAN
PROFESSOR IN BUSINESS FRANCHISING
Top 10 International Franchises of 2014
The results of Entrepreneur 's 35th annual Franchise 500 confirm that franchising continues to rebound, with these top 10 franchises leading the way. Here we highlight their success strategies and plans for the upcoming year.
1 Anytime Fitness
Some 50.2 million Americans belonged to health clubs in 2012, according to the International Health, Racquet & Sportsclub Association. Today, about 1.9 million are Anytime Fitness members--a huge piece of the pie that 's getting bigger every year. And it 's safe to say that the 24-hour gym 's clients, employees and franchisees are among the most enthusiastic people in the fitness industry. That 's because the roughly 2,500 anytime clubs focus on people and culture. The company carefully selects its employees and treats them well, committed to the idea that a workplace should develop and challenge, not be stagnant or boring. Clients, meanwhile, appreciate the convenience of 24-hour accessibility to the small gyms--typically 2,500 to 5,000 square feet--whose staff and personal trainers take an interest and encourage them to push themselves.
2 Hampton Hotels
Consider Hampton the U.S. ambassador of the hotel business. The company, which counts more than 1,900 units worldwide, has become the hallmark of American friendliness, cleanliness and convenience in the value-price hotel sector, offering free Wi-Fi, hot breakfast and an audacious money-back guarantee. During the recession, when business travelers traded down and vacationers were looking for strong value, Hampton seized the opportunity to draw them in. And many of those customers never left. But most exciting is the brand 's international extension, Hampton by Hilton,
References: SOURCES (n.d.). Retrieved June 28, 2014, from Franchise Manila: http://franchisemanila.com/ (n.d.). Retrieved June 28, 2014, from Hubpages: http://twentyfive.hubpages.com/ (2013). Retrieved June 28, 2014, from Wordpress: http://philippinesfoodcartfranchisebusiness.wordpress.com/ Daley, J. (2014, January 6). Retrieved June 28, 2014, from Entrepreneur: http://www.entrepreneur.com/slideshow/230384 PFA, P. F. (2014, June 26). Top Philippine Business Franchise. (G. Deinla, Interviewer)