Oluwatobi Odukoya
Professor Isiah Ayafor
English 102-014
3/12/2013
Essay 3
Toulmin Model Essay
In this advertisement, the reader must “read between the lines” to find the claim because it is not initially stated. The claim is that if anyone joins the military, they will acquire qualities that they cannot acquire outside of the military. The support would be given by Dr. Jay Grossman, a man who served in the military for a year, and serving there created a passion within him to create a program entitled “Homeless not Toothless”.
The implied warrant is that anyone deciding to join the military will return a better person they were before joining. It is even stated at the bottom of the advertisement that “the qualities you acquire while in the Military are qualities that stay with you forever.”
The backing is implied in the picture with Dr. Grossman. Notice how in the picture, he has on the coat of a doctor, a patient for dentistry, and a military coat on where his hands are located. In addition to that, the military coat portion of the picture has four buttons on it, which is a sign of an elite, honorable person all thanks to the military.
The rebuttal in the article is not quite implied or indirect. In my opinion though, I believe that the rebuttal might be for some people that the military is not for everyone. Another rebuttal for some people might be that the military(the Navy in this case) is not required for someone to become elite.
The qualifiers in this advertisement do not help validate the claim very much. Although Dr. Grossman is good in several specialties, his specialties are all put together in one office, which may make some readers believe that he is not very skilled in a specialty that they may need him for. Another qualifier that devalues his credibility is the fact that Dr. Grossman only spends a few hours each month to take care of homeless people's teeth in his “Homeless not Toothless” program. After calculating the