The study aims to present the measure of the effect of "It's more fun in the Philippines " campaign to the self-efficacy of students to promote tourism in the Philippines.
1. What is the profile of the students in terms of the ff:
1.1 Age
1.2 Gender
1.3 Course
1.3.1 College of Nursing
1.3.2 College of Arts and Sciences
1.3.3 College of Accountancy and Management
2. What is the measure of the effect of "It's more fun in the Philiipines" campaign to the self-efficacy of students to promote tourism in the Philippines in terms of
2.1 Performance Accomplishment
Toursim industry is one of the pillars of Philippines' economy. It is a major driving force towards econominc growth. Both the government and the private sector continue to develop the tourism industry to attract large numbers of vistors in the face of sustainability challenges and competition from other countries. Through this tourism campaign, the students who have experience can also contribute by actively participate and coordinate with the advocacy of the country. Especially nowadays that majority of the students attributed with the power of Internet and Social Networking Sites that can easily broadcast the beautiful destinations of the Philippines by posting reviews and pictures. However, the country have encounter previous experiences and it's historical background, there are other factors which need to be focused on such as the local mentality toward work and leadership as well as the problem of self-interest which influences both leaders and the local Philippines. There are essential aspects within inter-organizational commitment that are related to interpersonal relationships between organizations that the students are considering. The government should trust students. to provide them eagerness, enthusiasm and confidence to help the country's advancement and development
2.2 Vicarious Experience
These are some of the various aspects of the students that may be