Tourism
CHAPTER 9
TOURISM
Kerala is a green strip of land, in the South West corner of Indian peninsula. Its unique feature, culture and traditions, coupled with its varied demography has made Kerala one of the most popular tourist destinations in the world. This Tropical paradise with its spectacular and diverse natural attractions has greatly attracted holiday makers from across the world. Kerala is one among the longest- lived, healthiest, most gender equitable and most literate regions makes it distinct from other developed countries. According to Bill McKibben, a noted environmentalist, Kerala stands out as the Mount Everest of Social development. Kerala offers a wide range of Tourism possibilities especially in Nature Tourism, Back Water Tourism, Eco-tourism, Cultural Tourism and Health Tourism. 9.2 Kerala, promoted as “God’s Own Country” is blessed by nature with varied geographical features like beaches, hill stations, backwaters, national parks & wild life sanctuaries. The centuries- old holistic medicine of Ayurveda, the unique boat races that is the largest team sport in the world, the ride through the winding waterways in a cosy houseboat or the colourful and exotic festivals, Kerala offers a multitude of experience to the tourist. 9.3 Popular attractions in the state include the beaches such as Kovalam, Varkala, Marari, Bekal and Kannur. Kerala’s most popular backwater destinations are Kumarakom, Alappuzha, Kollam, Kochi and Kozhikode, and its best known hill stations are Ponmudi, Munnar, Wayanad and Wagamon. Kerala has a number of well- known wildlife reserves, including the Periyar Wildlife Sanctuary, Eravikulam National Park, Thattekkad Bird Sanctuary and Parambikulam Wildlife Sanctuary . 9.4 Kerala is today the most acclaimed tourist destination in India with its Super brand 'God's Own Country' and is continuing as one of the prime tourist destinations of South Asia. Tourism industry in Kerala not only facilitates infrastructure development but also
TOURISM
Kerala is a green strip of land, in the South West corner of Indian peninsula. Its unique feature, culture and traditions, coupled with its varied demography has made Kerala one of the most popular tourist destinations in the world. This Tropical paradise with its spectacular and diverse natural attractions has greatly attracted holiday makers from across the world. Kerala is one among the longest- lived, healthiest, most gender equitable and most literate regions makes it distinct from other developed countries. According to Bill McKibben, a noted environmentalist, Kerala stands out as the Mount Everest of Social development. Kerala offers a wide range of Tourism possibilities especially in Nature Tourism, Back Water Tourism, Eco-tourism, Cultural Tourism and Health Tourism. 9.2 Kerala, promoted as “God’s Own Country” is blessed by nature with varied geographical features like beaches, hill stations, backwaters, national parks & wild life sanctuaries. The centuries- old holistic medicine of Ayurveda, the unique boat races that is the largest team sport in the world, the ride through the winding waterways in a cosy houseboat or the colourful and exotic festivals, Kerala offers a multitude of experience to the tourist. 9.3 Popular attractions in the state include the beaches such as Kovalam, Varkala, Marari, Bekal and Kannur. Kerala’s most popular backwater destinations are Kumarakom, Alappuzha, Kollam, Kochi and Kozhikode, and its best known hill stations are Ponmudi, Munnar, Wayanad and Wagamon. Kerala has a number of well- known wildlife reserves, including the Periyar Wildlife Sanctuary, Eravikulam National Park, Thattekkad Bird Sanctuary and Parambikulam Wildlife Sanctuary . 9.4 Kerala is today the most acclaimed tourist destination in India with its Super brand 'God's Own Country' and is continuing as one of the prime tourist destinations of South Asia. Tourism industry in Kerala not only facilitates infrastructure development but also