SEMINAR PROJECT
ON
“TOURISM INDUSTRY IN INDIA”
SUBMITTED IN PARTIAL FULFILLMENT OF THE DEGREE OF
MASTERS OF BUSINESS ADMINISTRATION
SESSION (2011-2013)
SUBMITTED TO: SUBMITTED BY:
Mrs. PRIYA ARORA JYOTI PRASAD DAS
Asst. Prof. MBA MBA 1ST SEM Roll no: 11221
(Technology education &Research Integrated Institutions)
Affiliated to Kurukshetra University, Kurukshetra .
CONTENT
Chapter - 1 INTRODUCTION OF TOURISM
Chapter - 2 DEFINITION
Chapter - 3 Introduction to Indian tourism
Chapter - 4 Unique Characteristics of the Tourism Industry
Chapter - 5 Tourism industry and Indian economy
Chapter - 6 TOURISM STATISTICS
Chapter – 7 A S.L.E.P.T ANALYSIS OF THE TOURISM INDUSTRY IN INDIA
Chapter - 8 VARIOUS SECTOR OF TOURISM INDUSTRY
Chapter - 9 How to Market Tourism
Chapter-10 Indian Tourism Industry Analysis
Chapter-11 SWOT ANALYSIS
Chapter12- CASE STUDY OF INCRIDIBLE INDIA
* Chapter13- DEVELOPMENT OF TOURISM INFRASTRUCTURE IN INDIA
Chapter14- IMPACT OF TOURISM INDUSTRY IN INDIA
Chapter15- ENVIRONMENTAL IMPACT OF TOURISM IN INDIA
Chapter16- CONCLUSION
Chapter17- BIBLIOGRAPHY
Chapter - 1
INTRODUCTION OF TOURISM
Tourism is travel for predominantly recreational or leisure purposes or the provision of services to support this leisure travel. The World Tourism Organization defines tourists as people who "travel to and stay in places outside their usual environment for not