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Tqm in Starwood

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Tqm in Starwood
Starwood Hotels & Resorts Worldwide

In partial fulfilment
Of the requirements in
Total Quality Management

12 October, 2010

I. INTRODUCTION

Being one of the of the leading hotel and leisure companies in the world, Starwood Hotels and Resorts Worldwide, Inc. already has nearly 1000 properties in some 100 countries and approximately 145,000 employees at its owned and managed properties. Starwood Hotels and Resorts is a fully integrated owner, operator and franchisor of hotels and resorts with different internationally renowned brands of St. Regis, The Luxury Collection, Sheraton, Westin, Four Points by Sheraton, W, Le Méridien, Aloft and Element. It also owns one of the premier developers and operators of high-quality vacation interval ownership resorts, Starwood Vacation Ownership Resorts, Inc.

The company began as a small investment firm and then became a real estate investment trust (REIT). In 1998, Starwood acquired ITT Corporation, a company seven times its size, in which during that time, the world's largest lodging and gaming company. Founded by Barry Sternlicht, Starwood Hotels and Resorts has been acquiring many other hotels and companies, at the same time, unloading some of its own properties to make room and money for new ones.

Starwood Hotels and Resorts still face challenges in their worldwide operations. This led to a decision of adapting Six Sigma in the year 2000. The roll out of Six Sigma in the company started in the first quarter of 2001and was targeted to end in the year 2002 – also the time they say they will reap the fruits of their efforts. According to the founder, and previous chairman and chief executive officer of Starwood, Barry Sternlicht the launch of Six Sigma is one of the most important strategic initiatives since the formation of the company. It will be a multiyear effort encompassing thousands of associates. It will also sustain and build new momentum, strengthen their global brands, enhance their ability to



References: o http://www.referenceforbusiness.com/history2/82/Starwood-Hotels-Resorts-Worldwide-Inc.html o http://www.isixsigma.com/index.php?option=com_k2&view=item&id=802:starwood-hotels-and-resorts-ranks-no-1-on-isixsigmas-best-places-to-work-list&Itemid=157 o http://www.hospitalitynet.org/news/4007061.html o http://www.corporate-ir.net/ireye/ir_site.zhtml?ticker=hot&script=410&layout=6&item_id=149848 o http://www.starwoodhotels.com/corporate/directory/new-hotels/all/map.html?sortType=region o http://www.businessweek.com/innovate/content/aug2007/id20070830_103596.htm o http://www.businessweek.com/magazine/content/07_41/b4053096.htm o http://www.sixsigmacompanies.com/archive/six_sigma_at_starwood_hotels_amp_resorts.html o http://www.starwoodhotels.com/sheraton/careers/paths/description.html?category=200000304

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