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Content:
A. Discuss how the turnaround team may use Gerard and Teurf's key communication(s) to transform the ethical values of Tyco.
3 - 4
B. Using Ford and Ford's FOUR (4) types of change conversation, describe how Tyco would go through the process of the communicating change.
5 - 7
C. Ed Breen applies four step of kotter’s eight-step Change Management Model to implement organizational changes to restore ethical value of Tyco.
8 - 10
Appendix
Plagiarism Statement
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Assessment Matrix - Written Report
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Assessment Matrix - Individual Presentation
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Power Point Presentation Slide
14 - 16
References
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Content:
A. Discuss how the turnaround team may use Gerard and Teurf's key communication(s) to transform the ethical values of Tyco. The turnaround team utilization of the Gerard and Teurf’s transformation skills would have enabled them to listen to their employees more, created a more productive dialogue and community building for change. The skills involve will produce an open atmosphere of trust, disclose misinterpretation, enable listening and emerge new perception. Key communication skill to transform the ethical values of Tyco is telling stories. Telling stories in the key communication skill is an effective way of helping employees learn from past changes and paining pictures of the future. People will tell stories in conversation to keep the organization from repeating historically bad choices and to invite the repetition of the past successes. Tyco used vignettes to communicate changes in ethical behavior. The employees at Tyco dealt with ethical and conduct issues. At the beginning of 2002, it was uncovered that the CEO Dennis Kozlowski and his associate, CFO Mark Swartz were using the company's funds for inappropriate purposes. This is bad stories about Tyco. There was a sense of frustration among employees. The new CEO Ed Breen stepped in the top role at Tyco in July