Ufc Porters 5 Forces
Ufc Porters 5 Forces
Laura Cox
03/07/2012
MGT Strategy
Case Analysis: The Ultimate Fighting Championship and Cultural Viability
I. Introduction
The UFC, Ultimate Fighting Championship, belongs to the mixed martial arts industry. It is actually the largest MMA promotion company in the world. Mixed Martial Arts is a full contact combat sport. It allows the use of both striking and grappling techniques. There are numerous types of mixed martial arts including boxing, wrestling, kickboxing, karate, and taekwondo.
II. General Environmental Analysis
a. Technology
Mixed martial arts have been around for a long time. It was first introduced in the original Olympic Games in Athens. In the beginning, fighters used a combination of Hellenic boxing a wrestling to fight. They could use any of their abilities until they had the other opponent knocked unconscious or surrender. There were no rules or guidelines to the fighting; it was all or nothing. Different combat sports evolved over the years into different areas of the world. This made the popularity of pakration decline. As time went on, rules and regulations were developed for the fighters and the technological advances helped this sport take off.
b. Demographics
This industry is mainly viewed by males, although some females are also interested in the industry. From personal experience, males enjoy watching a fight more than females do. The industry attracts an age group mainly between 18 and 36. No matter what race or ethnicity we are, fighting is in our DNA. This is not intended as a racial sport against another race or kind.
Many young children and adults are taking classes in this type of industry to have a better understanding of personal protection. I will admit, I don’t think some of the fighting is kid friendly. It takes a mature individual to understand that trained fighting is not there to intentionally hurt someone. I believe as long as children are being taught the correct way to fight and
Laura Cox
03/07/2012
MGT Strategy
Case Analysis: The Ultimate Fighting Championship and Cultural Viability
I. Introduction
The UFC, Ultimate Fighting Championship, belongs to the mixed martial arts industry. It is actually the largest MMA promotion company in the world. Mixed Martial Arts is a full contact combat sport. It allows the use of both striking and grappling techniques. There are numerous types of mixed martial arts including boxing, wrestling, kickboxing, karate, and taekwondo.
II. General Environmental Analysis
a. Technology
Mixed martial arts have been around for a long time. It was first introduced in the original Olympic Games in Athens. In the beginning, fighters used a combination of Hellenic boxing a wrestling to fight. They could use any of their abilities until they had the other opponent knocked unconscious or surrender. There were no rules or guidelines to the fighting; it was all or nothing. Different combat sports evolved over the years into different areas of the world. This made the popularity of pakration decline. As time went on, rules and regulations were developed for the fighters and the technological advances helped this sport take off.
b. Demographics
This industry is mainly viewed by males, although some females are also interested in the industry. From personal experience, males enjoy watching a fight more than females do. The industry attracts an age group mainly between 18 and 36. No matter what race or ethnicity we are, fighting is in our DNA. This is not intended as a racial sport against another race or kind.
Many young children and adults are taking classes in this type of industry to have a better understanding of personal protection. I will admit, I don’t think some of the fighting is kid friendly. It takes a mature individual to understand that trained fighting is not there to intentionally hurt someone. I believe as long as children are being taught the correct way to fight and