UGBA 115 Competitive Strategy Spring 2015 Class Session Four
Competitive
Strategy
UGBA 115 Spring 2015
Class Session Four
Frank Schultz, Ph.D.
Agenda
•
•
•
•
Questions/comments from Last Time?
Attendance – Note Cards
Next Class
Strategic Groups
– “Groups within Industries”
• The General Environment
– The Five Most Disruptive Innovations At CES 2015
– JWT The Future 100: Trends and Change to Watch in
2015
Strategy Tools: Strategic Groups and Six Segments
2
© Copyright 2015 Frank C. Schultz, Ph.D. All Rights Reserved
Attendance – Note Cards
Next Class
• Case: Nucor at a Crossroads
– Case Question: What is your evaluation of the environment in which Nucor operates?
– Google Form Question Due by 12:01AM Wednesday
– Google Form Line in bCourses under Modules and
Assignments
• Team Formation Complete
• Capstone Registration Complete (Individual)
• Capstone Online Introductory Lesson and Quiz
(ungraded) and Rehearsal Tutorial Complete
(Individual)
4
© Copyright 2015 Frank C. Schultz, Ph.D. All Rights Reserved
Capstone
SIM IDs
C69313 (Industry A)
C69314 (Industry B)
Capstone Business
• COMPLETED Online Registration at www.capsim.com
Simulation
completed
• COMPLETED Hand in a list of team members. Get Company name for team.
• COMPLETED
– review the introductory lesson and take the quiz
– complete four rounds and take the quiz of the rehearsal tutorial
– both found with the ‘Getting Started’ tab (completed individually – not team-based).
• Start thinking about getting together with your team to discuss your strategy. Look at strategy options online “Six
Basic Strategies” in capsim.com
• Next Monday 2/9, Year One (Practice) decisions due
• Due 2/18 – Capstone Situation Analysis and Company
Mission Statement/Strategy Due (One per team)
• Due 2/23 - Year One (Real) decisions due
• 3/9 & 3/11 – Stockholder Presentations
6 © Copyright 2015 Frank C. Schultz, Ph.D. All Rights Reserved
Strategic Groups
Tool: Strategic Group
Mapping
Groups within Industries
Sharon Oster
Modern Competitive Analysis
Strategic Groups
•
Strategy
UGBA 115 Spring 2015
Class Session Four
Frank Schultz, Ph.D.
Agenda
•
•
•
•
Questions/comments from Last Time?
Attendance – Note Cards
Next Class
Strategic Groups
– “Groups within Industries”
• The General Environment
– The Five Most Disruptive Innovations At CES 2015
– JWT The Future 100: Trends and Change to Watch in
2015
Strategy Tools: Strategic Groups and Six Segments
2
© Copyright 2015 Frank C. Schultz, Ph.D. All Rights Reserved
Attendance – Note Cards
Next Class
• Case: Nucor at a Crossroads
– Case Question: What is your evaluation of the environment in which Nucor operates?
– Google Form Question Due by 12:01AM Wednesday
– Google Form Line in bCourses under Modules and
Assignments
• Team Formation Complete
• Capstone Registration Complete (Individual)
• Capstone Online Introductory Lesson and Quiz
(ungraded) and Rehearsal Tutorial Complete
(Individual)
4
© Copyright 2015 Frank C. Schultz, Ph.D. All Rights Reserved
Capstone
SIM IDs
C69313 (Industry A)
C69314 (Industry B)
Capstone Business
• COMPLETED Online Registration at www.capsim.com
Simulation
completed
• COMPLETED Hand in a list of team members. Get Company name for team.
• COMPLETED
– review the introductory lesson and take the quiz
– complete four rounds and take the quiz of the rehearsal tutorial
– both found with the ‘Getting Started’ tab (completed individually – not team-based).
• Start thinking about getting together with your team to discuss your strategy. Look at strategy options online “Six
Basic Strategies” in capsim.com
• Next Monday 2/9, Year One (Practice) decisions due
• Due 2/18 – Capstone Situation Analysis and Company
Mission Statement/Strategy Due (One per team)
• Due 2/23 - Year One (Real) decisions due
• 3/9 & 3/11 – Stockholder Presentations
6 © Copyright 2015 Frank C. Schultz, Ph.D. All Rights Reserved
Strategic Groups
Tool: Strategic Group
Mapping
Groups within Industries
Sharon Oster
Modern Competitive Analysis
Strategic Groups
•