Uht Milk
A
PROJECT REPORT ON
“Consumer Behavior Of Ultra Heated Milk Across Tamil Nadu”
AT
CAVIN KARE.PVT.LTD SUBMITTED TO
UNIVERISTY OF PUNE
FOR PARTIAL FULFILMENT OF THE REQUIREMENT OF
MASTERS IN MARKETING MANAGEMENT
BY:
MISS.ARUNA SAMPATH KUMAR
2009-2011
UNDER THE GUIDANCE OF
PROF.A RAMAKUMAR
SINHGAD INSTITUTE OF MANAGEMENT
VADGOAN, PUNE
DECLARATION
I, the undersigned, hereby declare that the project report entitled “To study and analyse the consumer behavior of Ultra heated milk across Tamil Nadu” written and submitted by me to University of Pune, in the partial fulfillment of the requirement for the award of degree of Masters of Marekting Management under the guidance pf Prof. A. Ramakumar. This is my original work and the conclusions drawn therein are based on the material collected by myself.
Place: Pune
Date: Aruna Sampath Kumar
CERTIFICATE
This is to certify that project titled “To study and analyse the consumer behavior of Ultra heated milk across Tamil Nadu” at Cavin Kare Pvt. Ltd is a bonafide work carried out by Miss. Aruna Sampath Kumar, 2nd year MMM student of Sinhgad Institute of Management, Vadgoan, Pune in partial fulfillment of MMM degree of Univeristy of Pune. She has worked under our guidance and direction.
Signature of Director Signature of Project Guide
Dr. Daniel Penkar Prof. A. Ramakumar
Date: Date:
Place: Pune Place: Pune
ACKNOWLEGDEMENT
I take this opportunity as privilege to express my deep sense of gratitude to Dr. Daniel Penkar – Director, Dr. Rupali Jain- Jt. Director and Dr. Shivaji U Gawade- Head Research, Sinhgad Institute of Management, Pune for their continous encouragement, invaluable guidance and help for Completing the present research at work. They have been a source of Inspiration to me and I am indebted to them for initiating me in the field of research.
I am deeply indebted to Prof. A. Ramakumar, my project guide, Singhad Institute of
PROJECT REPORT ON
“Consumer Behavior Of Ultra Heated Milk Across Tamil Nadu”
AT
CAVIN KARE.PVT.LTD SUBMITTED TO
UNIVERISTY OF PUNE
FOR PARTIAL FULFILMENT OF THE REQUIREMENT OF
MASTERS IN MARKETING MANAGEMENT
BY:
MISS.ARUNA SAMPATH KUMAR
2009-2011
UNDER THE GUIDANCE OF
PROF.A RAMAKUMAR
SINHGAD INSTITUTE OF MANAGEMENT
VADGOAN, PUNE
DECLARATION
I, the undersigned, hereby declare that the project report entitled “To study and analyse the consumer behavior of Ultra heated milk across Tamil Nadu” written and submitted by me to University of Pune, in the partial fulfillment of the requirement for the award of degree of Masters of Marekting Management under the guidance pf Prof. A. Ramakumar. This is my original work and the conclusions drawn therein are based on the material collected by myself.
Place: Pune
Date: Aruna Sampath Kumar
CERTIFICATE
This is to certify that project titled “To study and analyse the consumer behavior of Ultra heated milk across Tamil Nadu” at Cavin Kare Pvt. Ltd is a bonafide work carried out by Miss. Aruna Sampath Kumar, 2nd year MMM student of Sinhgad Institute of Management, Vadgoan, Pune in partial fulfillment of MMM degree of Univeristy of Pune. She has worked under our guidance and direction.
Signature of Director Signature of Project Guide
Dr. Daniel Penkar Prof. A. Ramakumar
Date: Date:
Place: Pune Place: Pune
ACKNOWLEGDEMENT
I take this opportunity as privilege to express my deep sense of gratitude to Dr. Daniel Penkar – Director, Dr. Rupali Jain- Jt. Director and Dr. Shivaji U Gawade- Head Research, Sinhgad Institute of Management, Pune for their continous encouragement, invaluable guidance and help for Completing the present research at work. They have been a source of Inspiration to me and I am indebted to them for initiating me in the field of research.
I am deeply indebted to Prof. A. Ramakumar, my project guide, Singhad Institute of