The UK Cheese Industry
Written by Jiayun Shen
Content
1、Introduction ........................................................................................................... 3 2、Remote Environment ............................................................................................ 3 2.1 Industry Introduction ....................................................................................... 4 2.2 PEST Analysis ................................................................................................ 5
Political/Legal factors ............................................................................................... 5 Economic factors ..................................................................................................... 6 Social/Cultural factors .............................................................................................. 7 Technological factors ............................................................................................... 8
3、Operating Environment ....................................................................................... 10 3.1 Industry Structure ......................................................................................... 10
Applying Porter 's model to the UK cheese industry ................................................. 11
3.2 Porter 's Five Forces Analysis ....................................................................... 12
Threat of entry ........................................................................................................12 Threat of Substitutes ...............................................................................................13 The power of Suppliers ...........................................................................................15 The power of Buyers ...............................................................................................15 Rivalry among
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