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Unit 1 The Business Environment 3

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Unit 1 The Business Environment 3
Unit 1 The Business Environment

Section 1
P1: Describe the type of business, purpose and ownership of two contrasting businesses

Revlon Colorstay Foundation

The product I have chosen is Revlon Colorstay Foundation. Foundation is a skin colored cosmetic to cover imperfections and create an even complexion. There are many different types of foundation such as liquid, powder, tinted moisturizer, oil based, sheer, matte or mousse. The colour of the foundation can vary from brand to brand, if you were to buy a medium beige from another brand it could be completely different in colour compared to the one from Revlon. Foundations can give different amount of coverage varying from sheer which is the most transparent to full coverage which can cover up scars, hyperpigmentation and birthmarks.

Foundations can be found with lots of different formulas such as oil based shakers, alcohol based, powder based, mineral makeup based, water based, water based oil free and silicone based.

Foundation can be applied through various application tools such as your fingers which creates a natural look, sponge gives a medium cover, a brush and airbrush gives a full coverage.

Task 2 Ownership task:

1) Sole Trader is a business owned and controlled by one person. It is the most common type of business and therefore found in variety of activities as it is very quick and easy to setup.

The Advantage of being a Sole Trader:
- The owner has full control of the business so decisions can be made quickly, as they do not need to consult anyone and more work can be done.
- The owner can keep all the money they make as there are no other staff they need to pay.
- They are generally closer to the customers and can offer a more personalized service which can help improve customer service.
- Sole trader does not have to release their financial

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