When visiting the website www.nielsen-netrating.com you are taken straight to a page in which you decide which country you want to search business solutions for. This then takes you to a page relevant for that. By sectioning the website by country’s it will mean the user will only be getting answers relevant to the country they want them for which is a useful filter for them. It works by getting people to become a member of the site in order for them to monitor internet behaviour. This information is then used by businesses operating in this industry in order to improve internet performance. They are able to access from this information through the website when they become a client of it and provides them with data of the relevant country’s market they are looking for. The aim of this is to help drive the internet forward.
This is a simple and easy way for business managers to gain market research however it is widely available to anyone who becomes a client of the website therefore won’t give the business a competitive edge. Aside from this it is good for a business to be part of it as they can see what the users want from the internet and adapt theirs according to this.
By using a search engine such a www.google.com it is very easy for you to look at a range of products and compare them to find exactly what you want. This search engine enables you to filter your search so you can look over various websites at products in the right range for you. Its gives you the option to select
A price range
Location you want to look for it in
Brand
Business that’s selling it
By using this method of searching as well as the added filters it can enables you to very easily search the web without having to jump from many websites as it is all contained on this one site allowing you to easily compare and buy them.
The initial search of the products is also very simple to do as you only have to type in the product you are looking for, click the