A pressure group can be defined as an organisation that does not stand for election, but instead aim to influence the Government and public policy, usually on one specific issue or a variety of issues linked to a topic. They are often formed with the purpose of campaigning for the reduction of social inequalities. For example, “The Fawcett Society” and “Save Lewisham Hospital”.
The first pressure group that could be considered in relation to social inequalities is ‘Kid Company’. This pressure group is concerned with reaching across London to support and empower children who have experienced huge challenges, to lead confident and fulfilling lives. “We provide a safe, caring, family environment where support is tailored to the needs of each individual”. The group states that its purpose is to firstly stabilize each young person, by meeting their basic needs before helping them to address behavioural and emotional difficulties.
An example of a recent campaign by Kids Company is “See the Child. Change the System”. This campaign is supported by organisations including the British Association of Social Workers and Unison. The aim of the campaign is to force politicians to recognise and address the problems that are faced by children and professionals. They also stated that “if successful, this campaign will enable the creation of an Independent Task Force that can re-design social care and mental-health services for children” (Swale borough council, see the child. Change the system campaign, vote for change, July 2014). The group has attempted to influence policy-making decision by creating public pressure because they stated that politicians react to public pressure. They are doing this by mobilising everyone who cares about vulnerable children through social networking websites such as Facebook and twitter, to demand that the current system,