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Unit 7 Building Your Storefront Case Study

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Unit 7 Building Your Storefront Case Study
Unit Seven: Building Your Storefront

Unit 7, Lesson 1: Anatomy of a Successful Business Web-Page

38.03— Identify elements of a web page.
38.00—Research the plan and design of an e-commerce web page
18.02,18.04—Describe contemporary web page layouts and content, ”Writing for the Web"
38.08— Explain the importance of loading time as an element of web site design.
38.02— Compare and contrast positive and negative features of different web sites, using Venn diagrams, unions and intersections.

Lesson Intro

Reading 7.1:

Activity 7.1:
____________________________________________________________________________

Unit 7, Lesson 2: Building a Website

35.08—Explain why web site design is critical to the success of an e-commerce venture.
46.13—
…show more content…
38.04— Plan the goals, structure and design of the web site.
38.08— Explain the importance of loading time as an element of web site design.
38.05— Determine business goals for the e-commerce site.
38.06— Determine product assortment, incentive, pricing, payment and shipping options.
18.06— Use storyboarding techniques for subsequent Web pages (e.g., linear, hierarchical).

Lesson Intro

Reading
…show more content…
That company can also be called:

• An e-commerce hosting service
• An e-commerce marketplace

Whether you call it "Fred" or one of these other names, you need to find a place for your web page files to reside. There are two basic hosting options:

• You sign up with a marketplace that functions as the host. This might be eBay, Shopify, Amazon, or any number of other organizations on which lots of people sell. This company gives you a shopping cart, a payment system, and other options.
• You set up your own store with a company that does only hosting: it provides you with space on a server and necessary software like MySQL or WordPress. The rest is up to you. This is often called self-hosting.

There are pros and cons to each of these options. They can be likened to renting an apartment in a building someone else owns (and where others rent space as well) and owning your own house (where you're both in charge of your space and ultimately responsible for it, too). Signing up with a marketplace is good for those who are just starting out. If you want to be large and in charge and ultimately in control, set up shop with an independent hosting service like Hostgator, Rackspace, or

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