Volume 4 Issue 1 January 2013
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ORGANIZED RETAIL SECTOR: FUTURE, CHALLENGES AND OPPORTUNITIES IN INDIA
Dr. Pawan kumar Asstt. Prof (MBA) Dronacharya Institute of Management and Technology Kurukshetra, Haryana, India
ABSTRACT: This paper intends the emergence of organized retailing in india. In the era of globalization economy changes rapidly in which retail sector also transforming from traditional to organized retailing. Due to changing in the scenario of world,s economy retail sector attracts the attention of scholars make some efforts relating to study of opportunities and challenges. Since efforts have been made in this paper to highlights the present status, challenges and opportunities of retail sector in India. INTRODUCTION In India the vast middle class and its almost untapped retail industry are the key attractive forces for global retail giants wanting to enter into newer markets, which in turn will help the India Retail Industry to grow faster. Indian retail is expected to grow 25 per cent annually. retail in India could be worth US$ 175-200 billion by 2016. The Food Retail Industry in India dominates the shopping basket. The Mobile phone Retail Industry in India is already a US$ 16.7 billion business, growing at over 20 per cent per year. The future of the India Retail Industry looks promising with the growing of the market, with the government policies becoming more favorable and the emerging technologies facilitating operations. The word retail is derived from the French word retailer, means to cut off a piece or to break bulk. Therefore, a retailer is a dealer or trader who sells goods in small quantities. Retailing is the final step in the distribution of products, for consumption by the end consumers. It consists of all activities involved in the marketing of goods and services directly to the consumers, for their personal, family or household use. This
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