users of samsung mobile
REPORT
ON
USERS OF SAMSUNG CELL PHONES IN NITTE
Submitted by:
Sahana Hegde
Sahana Shetty
Salian Kavitha Shankar
Samarth Shetty
Sandesh Shetty K
Sandesh Tendulkar
I MBA – „C‟
Submitted to:
Dr. Sudhir. M
Associate Professor
JUSTICE K S HEGDE INSTITUTE
OF MANAGEMENT
NITTE
30/5/2013
DECLARATION
We hereby declare that this Research report titled “Users of Samsung cell phones in
Nitte” has been prepared by us during May 2013 under the valuable guidance & supervision of Prof Sudhir M, JKSHIM,Nitte.
We also declare that this project report is the result of our own effort and that it has not been submitted to any other University for the award for any degree or diploma.
Place:
Date:
ACKNOWLEDGEMENT
It is our pleasure to thank our Director Dr. Sankaran, Justice KS Hegde Institute Of
Management, Nitte for giving us the opportunity to carry out this project.
We are also thankful to Prof Sudhir M, our lecturer and project guide for the continuous and valuable guidance provided to us.
We also extend our thanks to all Faculty members of MBA Dept, our family members, classmates and our close friends for their moral support and valuable cooperation. CONTENTS
CHAPTERS
INDEX
PG.NO.
1
INTRODUCTION
1
2
INDUSTRY PROFILE AND COMPANY PROFILE
9
3
DATA ANALYISIS AND INTERPRETATION
17
4
FINDINGS,SUGGESTION AND CONCLUSION
42
ANNEXURE
48
List of tables
SL.no
Particulars
4.1
Table showing the type of Samsung mobiles possessed Table showing the duration of possession
19
21
4.4
Table showing the number of family members using
Samsung mobile
Table showing the influence of respondents
4.5
Table showing the price range of users mobile
23
4.6
24
4.8
Table showing size of screen preferred by the customers Table showing the customers‟ expectations and desires Table showing the battery backup
4.9
Table showing the music quality
27
4.10
ON
USERS OF SAMSUNG CELL PHONES IN NITTE
Submitted by:
Sahana Hegde
Sahana Shetty
Salian Kavitha Shankar
Samarth Shetty
Sandesh Shetty K
Sandesh Tendulkar
I MBA – „C‟
Submitted to:
Dr. Sudhir. M
Associate Professor
JUSTICE K S HEGDE INSTITUTE
OF MANAGEMENT
NITTE
30/5/2013
DECLARATION
We hereby declare that this Research report titled “Users of Samsung cell phones in
Nitte” has been prepared by us during May 2013 under the valuable guidance & supervision of Prof Sudhir M, JKSHIM,Nitte.
We also declare that this project report is the result of our own effort and that it has not been submitted to any other University for the award for any degree or diploma.
Place:
Date:
ACKNOWLEDGEMENT
It is our pleasure to thank our Director Dr. Sankaran, Justice KS Hegde Institute Of
Management, Nitte for giving us the opportunity to carry out this project.
We are also thankful to Prof Sudhir M, our lecturer and project guide for the continuous and valuable guidance provided to us.
We also extend our thanks to all Faculty members of MBA Dept, our family members, classmates and our close friends for their moral support and valuable cooperation. CONTENTS
CHAPTERS
INDEX
PG.NO.
1
INTRODUCTION
1
2
INDUSTRY PROFILE AND COMPANY PROFILE
9
3
DATA ANALYISIS AND INTERPRETATION
17
4
FINDINGS,SUGGESTION AND CONCLUSION
42
ANNEXURE
48
List of tables
SL.no
Particulars
4.1
Table showing the type of Samsung mobiles possessed Table showing the duration of possession
19
21
4.4
Table showing the number of family members using
Samsung mobile
Table showing the influence of respondents
4.5
Table showing the price range of users mobile
23
4.6
24
4.8
Table showing size of screen preferred by the customers Table showing the customers‟ expectations and desires Table showing the battery backup
4.9
Table showing the music quality
27
4.10