Both writers attempt to sway the reader by appealing to an ideal, though these ideals differ between the two items. In Van Parijs’s work, the ideal appealed to is one of equality and justice. In one case, he mentions “liberty and equality” as potential benefits of a UBI (Van Parijs 3). By using this phrase, especially the equality portion, Van Parijs appeals strongly to his left-wing audience, as equality and fairness tend to be strongly valued on that side of the political spectrum. Another example occurs when he mentions how the current situation without a UBI is exploitative (21). This particular instance varies slightly from the previously mentioned one in that rather than making basic income more emotionally appealing, it increases negative sentiment for the status quo. Van Parijs aims to vastly improve sympathy for his position by using these distinct interests. Likewise, Cass also utilizes pathos, though he appeals to an ideal of meaning and morality rather than equality. For example, he observes that “a UBI would redefine the relationship between individuals, families, [and] communities” and “make self-reliance moot” (Cass). Both of these standards are considered exemplary by Cass’s conservative audience, so associating a UBI with the death of those goals is a strong emotional appeal. In addition, he …show more content…
Their audiences and purposes were both split along ideological lines. Their syllogisms help the audience to comprehend and accept their logic, while the appeals to pathos that both authors use attempt to sway readers’ emotions. In addition, both Cass and Van Parijs not only build up their own arguments but tear down those of the opposition as well. Regardless of whether or not a universal basic income is the answer, there is no doubt that policymakers must find a solution to the potential issues posed by automation that will continue unrestrained. If they fail to do so, humans could find themselves antiquated and sharing the fate of the