Vietnam Airlines with Bussiness Ethics in Research & Develop
VietNam Airlines with bussiness ethics in Research & Develop
Nguyen Le Phuong
International University
MBA03025
Abstract
When conducting business in VietNam, Vietnam Airlines (VNA) managers find that the codes of ethical play an important role in doing business. Some research from the recent collapses of business in the Maylasia, Indonesia and Vietnam shows that air service, national’s image and culture are key factors of airline business. There is many stories which have foundered in Vietnam, Malaysia and Indonesia. This paper shows how VNA shows ethical behavior, social responsibility in regards to the communities it operates in. This report is made on a master student who works for VNA. The results based on the writer’s knowledge and some published stories that involve to main discussion.
1 Introduction
The history of Vietnam Airlines dates back to January 1956, when the Vietnam Civil Aviation Department was established by the Government, marking the birth of the civil aviation industry in Vietnam. At that time, the fleet was small with only five aircraft of IL-14, AN-2, Aero-45… which started to serve domestic flights in September 1956. April 1993 was a major turning point when Vietnam Airlines was officially established as the country’s national flag carrier. On the 27th May 1996, Vietnam Airlines Corporation was born with the gathering of 20 aviation enterprises and the airline itself as the core business. On 20th October 2002, Vietnam Airlines introduced the new logo of the Golden Lotus. For 15 years of development with an average annual growth rate of over 10 percent (except 1997 when the Asian financial crisis broke out), the national flag carrier has marked an obvious advance to become a major competitor in the Asian aviation market, owning a modern fleet of Airbus and Boeing planes flown by well trained professionals. In June 2010, Vietnam Airlines officially joined SkyTeam, the world’s second largest global airline
Nguyen Le Phuong
International University
MBA03025
Abstract
When conducting business in VietNam, Vietnam Airlines (VNA) managers find that the codes of ethical play an important role in doing business. Some research from the recent collapses of business in the Maylasia, Indonesia and Vietnam shows that air service, national’s image and culture are key factors of airline business. There is many stories which have foundered in Vietnam, Malaysia and Indonesia. This paper shows how VNA shows ethical behavior, social responsibility in regards to the communities it operates in. This report is made on a master student who works for VNA. The results based on the writer’s knowledge and some published stories that involve to main discussion.
1 Introduction
The history of Vietnam Airlines dates back to January 1956, when the Vietnam Civil Aviation Department was established by the Government, marking the birth of the civil aviation industry in Vietnam. At that time, the fleet was small with only five aircraft of IL-14, AN-2, Aero-45… which started to serve domestic flights in September 1956. April 1993 was a major turning point when Vietnam Airlines was officially established as the country’s national flag carrier. On the 27th May 1996, Vietnam Airlines Corporation was born with the gathering of 20 aviation enterprises and the airline itself as the core business. On 20th October 2002, Vietnam Airlines introduced the new logo of the Golden Lotus. For 15 years of development with an average annual growth rate of over 10 percent (except 1997 when the Asian financial crisis broke out), the national flag carrier has marked an obvious advance to become a major competitor in the Asian aviation market, owning a modern fleet of Airbus and Boeing planes flown by well trained professionals. In June 2010, Vietnam Airlines officially joined SkyTeam, the world’s second largest global airline