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Vishal Mega Mart

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Vishal Mega Mart
A Project report
ON
VISHAL MEGA MART AT KANPUR

SUBMITTED TO SUBMITTED BY
MR. MUNISH PARAMAR SUMIT KUMAR YADAV

IAER’S PUNE INSTITUTE OF BUSINESS MANAGEMNET (APROVED BY AICTE MINISTRY OF HRD, GOVT.OF INDIA)
PUNE
2013-2015

Declaration

I Sumit Kumar Yadav hereby declare that this report is the record of authentic work carried out by me during the period from 24th December 2013 to 13th January 2014 and has not been submitted earlier to any university or institute for the award of any degree/diploma etc.

Name of the Student: Sumit Kumar Yadav

Date: 29-01-2014

Acknowledgement

This report has been an honest and dedicated attempt to make the analysis on VISHAL MEGA MART as authentic as it could and I earnestly hope that it provides useful and workable information and knowledge to any person reading it.
During this period, I had the pleasure of working closely with accomplished organization people who shared with me their experience and helped completion of my research. It is more of a combination of use, suggestions and contributions and work involving many individuals. This project also bears the impact of many people.
I express my sincere thanks to my projects guides and my institute faculty for guiding me.
Lastly I am grateful to my parents who been my mentors and motivators. I am also thankful to all my batch mates who have been directly or indirectly involved in successful completion of this project.

Index

1. Introduction
2. Company profile
3. Store directory of Vishal Mega Mart
4. Marketing Strategy of Vishal Mega Mart
5. Related to Retail Chain
6. Related to Human Resource
7. Related to Finance
8. Observation and Experience
9. Conclusion 10. Concern person whom we talk 11. References

INTRODUCTION OF VISHAL MEGA MART

VISHAL MEGA MART is a chain of hypermarket in India. Vishal Mega Mart Having 183 showrooms in


References: - vishalmegamart.net http://www.delhibusinessreview.org/vn1/vxn1afull.pdf http://www.springerlink.com/content/q6270518386213w1/ http://www.skylinecollege.com/blog/dissertation/study-of-rural-consumer-behavior-towards-rural-retail-stores http://www.allbusiness.com/marketing/market-research/632049-1.html http://www.emeraldinsight.com/journals.htm?articleid=1736707&show=html& http://www.scribd.com
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