Wal-Mart Value Creation
Wal-Mart’s Strategic Value Creation
Darien O’Neal
Brandman University
Business & Professional Studies
Business Process Analysis and Innovation BUSU 630
Professor Helen Eckmann
April 27th 2013
Statement of the Case Facts
The key facts in this case analysis are analyzing Wal-Mart’s weaknesses according to Shahzad Trading & Consulting FZE SWOT & TOWS statements conducted on Wal-Mart and arguing against their theory of Wal-Mart’s Business Strategy. In stating the problem or opportunity that this consulting firm’s case presents with their evaluation of weaknesses regarding Wal-Mart, in being that “Wal-Mart is the World’s largest grocery retailer and control of its empire” despite its information technological advantages, could leave it’s company weak in some areas due to the huge span of control (Shahzad Trading & Consulting Firm, 2007, p. 5) the consulting firms brief statement of the problem is that since Wal-Mart sells products across many sectors, for instance, clothing, food, and stationary products, Wal-Mart may not have the flexibility of some of its more focused competitors. The consulting firm further contended that although, Wal-Mart is global, they do not have sufficient presence in many other countries Worldwide (Shahzad Trading & Consulting Firm, 2007).
Thesis Statement
The purpose of this case analysis for Wal-Mart, is to analyze the business strategy Wal-Mart used for evaluating their value creation concept, which includes focusing on the aspect of how they conducted industry analysis and trends with conducting target market analysis for evaluation of applying a successful business model for strategic management to providing future recommendations overall with maximizing and maintaining the competitive advantage. This researcher will argue what strategies and recommendations Wal-Mart’s managers can make that has had a major impact on its performance relative to its competitors. A strategy “is a set of related actions
Darien O’Neal
Brandman University
Business & Professional Studies
Business Process Analysis and Innovation BUSU 630
Professor Helen Eckmann
April 27th 2013
Statement of the Case Facts
The key facts in this case analysis are analyzing Wal-Mart’s weaknesses according to Shahzad Trading & Consulting FZE SWOT & TOWS statements conducted on Wal-Mart and arguing against their theory of Wal-Mart’s Business Strategy. In stating the problem or opportunity that this consulting firm’s case presents with their evaluation of weaknesses regarding Wal-Mart, in being that “Wal-Mart is the World’s largest grocery retailer and control of its empire” despite its information technological advantages, could leave it’s company weak in some areas due to the huge span of control (Shahzad Trading & Consulting Firm, 2007, p. 5) the consulting firms brief statement of the problem is that since Wal-Mart sells products across many sectors, for instance, clothing, food, and stationary products, Wal-Mart may not have the flexibility of some of its more focused competitors. The consulting firm further contended that although, Wal-Mart is global, they do not have sufficient presence in many other countries Worldwide (Shahzad Trading & Consulting Firm, 2007).
Thesis Statement
The purpose of this case analysis for Wal-Mart, is to analyze the business strategy Wal-Mart used for evaluating their value creation concept, which includes focusing on the aspect of how they conducted industry analysis and trends with conducting target market analysis for evaluation of applying a successful business model for strategic management to providing future recommendations overall with maximizing and maintaining the competitive advantage. This researcher will argue what strategies and recommendations Wal-Mart’s managers can make that has had a major impact on its performance relative to its competitors. A strategy “is a set of related actions
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