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Walt Disney Analysis

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Walt Disney Analysis
UNDERSTANDING MANAGEMENT, ORGANISATION & BUSINESS
Walt Disney Co Fortune500 – RANK 66 BY VINEY CHAUDHARY PGDM-04; DIV-B SECTORConsumer Services | INDUSTRYMedia Conglomerates | MARKET CAP$117.7B |

INTRODUCTION:-
The Walt Disney Company, commonly known as Disney, is an American diversified multinational mass media corporation headquartered in Walt Disney Studios, Burbank, California. It is the largest media conglomerate in the world in terms of revenue. Disney was founded on October 16, 1923, by Walt and Roy Disney as the Disney Brothers Cartoon Studio, and established itself as a leader in the American animation industry before diver The company is best known for the products of its film studio, the Walt Disney Studios, and today one of the largest and best-known studios in Hollywood. Disney also owns and operates the ABC broadcast television network; cable television networks such as Disney Channel, ESPN,A+E Networks, LifeTime and ABC Family; publishing, merchandising, and theatre divisions; and owns and licenses 14 theme parks around the world. It also has a successful music division. Sifying into live-action film production, television, and travel. An early and theyll-known cartoon creation of the company, Mickey Mouse, is the official mascot of The Walt Disney Company.

Company Description
The Walt Disney Co. together with its subsidiaries and affiliates is a diversified international family entertainment and media enterprise. It operates through five business segments: Media Networks, Parks & Resorts, Studio
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