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Walton Bangladesh

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Walton Bangladesh
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Table of Contents
Introduction: ...................................................................................................................................... 2
Methodology ..................................................................................................................................... 3
Limitation .......................................................................................................................................... 4
Products/Services: .............................................................................................................................. 5
Competitors ....................................................................................................................................... 7
Situation analysis................................................................................................................................ 8
Market Segmentation ....................................................................................................................... 10
Positioning ....................................................................................................................................... 14
Market Needs .................................................................................................................................. 19
Market Trends.................................................................................................................................. 20
SWOT Analysis ................................................................................................................................. 21
Porter’s Five Forces Model ................................................................................................................ 22
PESTLE Analysis: ............................................................................................................................... 26
Production Process:
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