Advantages
Presented to University Of Phoenix By Busot and
Associates
S
BIS/221 James Boykin
February 16, 2015
Darleen Busot
Agenda
History
Analysis
Benefits
Proposal
Reference
Questions
History
Social Media beginnings are dated back to 1969
Social Media is the means of interactions among people creating, sharing or exchanging information or ideas
What is your first memory of Social Media?
MySpace
In July of 1980, CompuServe was the first company to publish a news paper online
History
In 1971 the first email was sent.
In 1997 AOL instant messaging was introduced
In 2003 LinkedIn, MySpace, and Skype debuted
as the first major social networks on the internet
In 2004 Facebook was launched for Harvard
students
2015 Social Media is the main form of sharing
Analysis
Social Media has become the main form of sharing
communication among people since 2004
People are constantly searching social media for
information
72 % of internet users are active in social media,
89 % are between the ages of 18 and 29
60 percent of people 50 to 60 years old are active
in social media
Benefits
Participating in Social Media will increase the exposure
of the University to students from ages between 18 to
50
Students will be drawn to the benefits the University
could provide them at anytime
Full access to student forums
Immediate answer to homework questions
Immediate access to tutoring
Communication with teachers
Enhance Students Engagement
Benefits
Job searching engines
Creating networks with other students
Student feedback
Disadvantages
Camera shy students
Server instabilities
Internet outages
Proposal
Meet with University legal department for do’s and don’t’s
Acquiring Program and Licenses
IT Development,
Website development
Designs
Text
Preview Technology
Testing
Launch website
References: Bennett, S. (2013). A Brief History of Social Media. Retrieved from http://www.adweek.com/socialtimes/social-media-1969-2012/487353 Social Media Facts and Statistics. (2015). Retrieved from http://www.jeffbullas.com/2014/01/17/20-social-media-facts-andstatistics-you-should-know-in-2014/ Social Media Overview. (n.d.). Retrieved from http://webcomm.tufts.edu/social-media-overview13 Questions