Submitted to Faculty: Dr. Subrat Sahu
Submitted by Executive MBA 2010 Students:
1. Abhik Tushar Das (20104001)
2. Anil Kumar Sahu (20104004)
3. Sudeep Panicker (20104008)
Course: Corporate Strategy
Contents:
S No.
Topics covered
Page No’s
1
Cement industry overview, its applications
3 to 6
2
Competitive forces for the industry
7 to 8
3
Economic factors
9 to 10
4
Industry drivers
10
5
Industry attractiveness
11
6
Corporate level strategy
12 to 13
7
Business level strategy
13 to 15
8
Operational level strategy
16
9
Future Competitive Strategies (KSF Analysis)
16 to 17
10
Conclusions
17
Cement industry overview, its applications:
Cement is the glue that holds the concrete together, and is therefore critical for meeting society's needs of housing and basic infrastructure such as bridges, roads, water treatment facilities, schools and hospitals. Concrete is the second most consumed material after water, with nearly three tonnes used annually for each person on the planet. Being one of the basic elements for setting up strong and healthy infrastructure, Cement plays a crucial role in economic development of any country. Having more than a hundred and fifty years history, it has been used extensively in construction of anything, from a small building to a mammoth multipurpose project.
Cement is an essential component of infrastructure development and most important input of construction industry, particularly in the government’s infrastructure and