Overview
Technology is fast changing especially in the communication sector and there must be a problem to solve to trigger any innovation. Communication was a problem about 70 years ago and due to the need of people to communicate internet was invented. Internet allows global communication among people throughout the world and searching for any information. However access to all that the internet could offer is restricted. Most people would wish to be granted all the privileges but due to Internet Service Provider’s best known reasons, restrictions are put in place. Net neutrality states that every internet user should be allowed to access all internet resources without anything being …show more content…
Internet service providers are trying to do the same by implanting some prices on the most wanted sites. They fail to understand a principle of marketing process that advocates for full satisfaction of the consumer for maximum value from that consumer in the long run. In the business world, marketing is the key thing for any successful business. With the new technology where one can reach out to the people all over the world in presence of good internet, business is a dream come true. Net neutrality will enable the businesses to flourish through the advertisements that will be made effectively online through YouTube and many other …show more content…
I believe you can support me when I say; being denied the ability to access all the information over the internet is denial of freedom. Internet is being used by majority of people either through social media, advertising, entertainment and education. Even though we are restricted we still struggle with the few resources we are offered. Information is power and people should be given freedom to access whatever they