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women enterpreneur
CONTENTS

CHAPTERS
TITLES

1

INTRODUCTION

2

WOMAN ENTREPRENEURSHIP IN INDIA

3

NEED AND IMPORTANCE OF WOMEN ENTREPRENEURS

4

FACTORS INFLUENCING WOMEN ENTREPRENEURS

5

PERSONALITY TRAITS FOR WOMEN ENTREPRENEURS

6

CONCLUSION

INTRODUCTION

Entrepreneurship is considered as one of the most important factors contributing to the economic development of the society. Entrepreneurs have been considered instrumental in initiating and sustaining socio-economic development. There are evidences to believe that countries which have proportionately higher percentage of entrepreneurs in their population have developed much faster as compared to countries, which have lesser percentage of them in the society. They discover new sources of supply of materials and markets and establish new and more effective forms of organisation. Entrepreneurs perceive new opportunities and seize them with super normal will power and energy, essential to overcome the resistance that social environment offers.

Development of entrepreneurship among women is a major step to increase women participation in the process of economic development. It will speed up economic growth, and provide employment opportunities for women resulted in improving the economic independence. Provision of economic opportunities for women can also improve the social, educational and health status of women and their families. In advanced countries, there is a phenomenon of increase in the number of self – employed women after the World War II. In U.S.A, women own 25 per cent of all business, even though their sales on an average are less than two – fifths of those of other small business3. In Canada, one-third of small business is owned by women and in France it is one – fifth.

Entrepreneurship:

The United States Department of Commerce (1986) defines entrepreneurship as one who takes an active role in the decision making and risk taking in business in which she or he has

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