Ww1 Advert Analysis
Advertisement During WW1-Manipulation of the Truth.
Mitchell¡¦s Golden Dawn
The picture we are studying is an advertisement for Mitchell¡¦s Golden Dawn Cigarettes. The advert was made during WWI therefore it is based and inspired by a war theme.
It is from the World War One in 1914 and shows a scene from a trench with soldiers. There are a number of ¡§inaccuracies¡¨ in the picture which would not have been in the trench. I intend to point these out and explain what would have been different in a real trench. I also intend to explain why the picture has been drawn this way.
Firstly the most fallacious error of all is the soldier¡¦s foolish and inapt ¡§grin¡¨ on their faces which make them seem as if they are looking forward to death. …show more content…
In an actual trench the soldiers would have been trying to cover themselves as much as possible, and clutching their rifles whilst praying for their lives to be spared.
My next point is the pleasant clean atmosphere. Their uniform suggests that they are going to a parade- with an ironed jacket, soft parade hats, and nicely groomed hair cuts and mustaches. This was not the case in the actual war; the soldiers were all grubby and filthy. The picture has neglected all negative influences like the barbed wire, dead carcasses and corpses.
Last of all is the trench itself. The trench presented on the picture is too small compared to the actual ones. As well as being too small it is also too straight and an actual trench would have been designed to be zigzagged for strategic and defensive reasons. The straight trenches in the picture would have easily been targeted and immediately destroyed. There are also no communication trenches, this makes us assume that the army is only made up of 5 men with no back ups and evidently enough that is
Mitchell¡¦s Golden Dawn
The picture we are studying is an advertisement for Mitchell¡¦s Golden Dawn Cigarettes. The advert was made during WWI therefore it is based and inspired by a war theme.
It is from the World War One in 1914 and shows a scene from a trench with soldiers. There are a number of ¡§inaccuracies¡¨ in the picture which would not have been in the trench. I intend to point these out and explain what would have been different in a real trench. I also intend to explain why the picture has been drawn this way.
Firstly the most fallacious error of all is the soldier¡¦s foolish and inapt ¡§grin¡¨ on their faces which make them seem as if they are looking forward to death. …show more content…
In an actual trench the soldiers would have been trying to cover themselves as much as possible, and clutching their rifles whilst praying for their lives to be spared.
My next point is the pleasant clean atmosphere. Their uniform suggests that they are going to a parade- with an ironed jacket, soft parade hats, and nicely groomed hair cuts and mustaches. This was not the case in the actual war; the soldiers were all grubby and filthy. The picture has neglected all negative influences like the barbed wire, dead carcasses and corpses.
Last of all is the trench itself. The trench presented on the picture is too small compared to the actual ones. As well as being too small it is also too straight and an actual trench would have been designed to be zigzagged for strategic and defensive reasons. The straight trenches in the picture would have easily been targeted and immediately destroyed. There are also no communication trenches, this makes us assume that the army is only made up of 5 men with no back ups and evidently enough that is