Yoox Group Analysis
YOOX GROUP
COMPANY PROFILE:
The YOOX Group is the global internet retailing partner for leading fashion and design brands. It has established itself among the market leaders with Multi-brand stores yoox.com and thecorner.com, as well with numerous online Mono-brand stores, all “powered by YOOX Group”. YOOX is an International group offering a wide range of fashion and design products of established niche and emerging brands. The Group is active in 67 countries through three logistics platforms located in three continents, Europe, the US and Japan, operates with four different currencies and cummunicates worldwide with seven different languages. Its Headquarters are located in Bologna (central hq), Milan, Paris, Madrid, Hoboken (US) and Tokyo.
HISTORY OF THE COMPANY:
YOOX was born in 1999 from an idea of Federico Marchetti (CEO of the Group), who at the that time was a consultant in the luxury industry at Lehman Brothers, with the aim to create al alternative distribution channel to the end-season fashion accessories and apparel.
The iniziative started in July 2000 with the support of investements funds, Venture Capital KIWI (Italy), Net Partners (Italy) and Benchmark Capital (US). Operations began with the opening of the Multi-brand yoox.com virtual boutique initially operational in Italy and others countries in the European Union. In 2002, YOOX Corporation was created to manage operations in the US, then in Japan in 2004. In 2006 the Group boosted its offer with the design and launch of the first Online Store for Marni (marni.com) which would then be follone by many others for the leading International fashion brands, creating in this way the new Mono-brand business line. In the first half of the 2008, the Group expanded the Multi-brand business line with tha launch of a new virtual space corner.com which sells products of established, niche or handcrafted brands. In 2009 the Group expanded its geographical coverage to a total of 67 countries. Since
COMPANY PROFILE:
The YOOX Group is the global internet retailing partner for leading fashion and design brands. It has established itself among the market leaders with Multi-brand stores yoox.com and thecorner.com, as well with numerous online Mono-brand stores, all “powered by YOOX Group”. YOOX is an International group offering a wide range of fashion and design products of established niche and emerging brands. The Group is active in 67 countries through three logistics platforms located in three continents, Europe, the US and Japan, operates with four different currencies and cummunicates worldwide with seven different languages. Its Headquarters are located in Bologna (central hq), Milan, Paris, Madrid, Hoboken (US) and Tokyo.
HISTORY OF THE COMPANY:
YOOX was born in 1999 from an idea of Federico Marchetti (CEO of the Group), who at the that time was a consultant in the luxury industry at Lehman Brothers, with the aim to create al alternative distribution channel to the end-season fashion accessories and apparel.
The iniziative started in July 2000 with the support of investements funds, Venture Capital KIWI (Italy), Net Partners (Italy) and Benchmark Capital (US). Operations began with the opening of the Multi-brand yoox.com virtual boutique initially operational in Italy and others countries in the European Union. In 2002, YOOX Corporation was created to manage operations in the US, then in Japan in 2004. In 2006 the Group boosted its offer with the design and launch of the first Online Store for Marni (marni.com) which would then be follone by many others for the leading International fashion brands, creating in this way the new Mono-brand business line. In the first half of the 2008, the Group expanded the Multi-brand business line with tha launch of a new virtual space corner.com which sells products of established, niche or handcrafted brands. In 2009 the Group expanded its geographical coverage to a total of 67 countries. Since