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Zara Information Technology System Management

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Zara Information Technology System Management
Table of Content
1. Company presentation 2
 SAP CRM (Customer Relationship Management) 10
-> product: SAP 360 Customer 10
 SAP ERP (Enterprise Resource Planning) 10
 SAP SCM (Supply Chain Management) 11
 SAP SRM (Supplier Relationship Management) 11

Introduction
Computers started to be used at a commercial level in 1950’s. At that moment in time they could provide a better storage and usage of information. An early Management Information System (MIS) encompassed a high volume input data which was further processed and then the output information was used for managerial decisions. (Curtis & Cobham, 2005)

In today’s economic situations, technologies, human creativity and Internet sustain the continuous change in business model. Technology is progressing day by day, new inventions like Internet, 3D printing, biotechnology will revolutionize education, manufacturing and pharmaceutical industries. This enables a change from a physical space towards a more efficient and effective virtual space, internet. (Heath, 2012)

We are facing a shift from the old fashion multi-level pyramidal business to a new more flattening business where information flow is very fast and cost effective. Old fashion physical channels of transmitting information are replaced with a simple click in the World Wide Web (www) virtual environment (Laudon & Laudon, 2010).

ZARA case study 1. Company presentation Inditex Group is one of the biggest fashion retailers in the world owning more than 100 companies operating in different sectors of activity. Its unique business model set the basis for one of the leading brands in international fashion industry called Zara. Zara is an eco-friendly retail company and encompasses more than 5,000 stores situated in prime locations in more than 400 cities on five continents. (Inditex, 2012) 1. Zara’s Information System
An Information Technology (IT) structure implements the business strategy in the global Information System



References: Curtis, G., & Cobham, D. (2005). Business Information Systems. Essex: Pearson Education Limited. EMC. (n.d.). EMC. Retrieved 12 20, 2012, from EMC: http://www.emc.com/services/consulting/private-cloud-virtualization/index.htm Fernie, J., & Sparks, L. (n.d.). flylib.com. Retrieved 12 19, 2012, from flylib.com: http://flylib.com/books/en/2.405.1.9/1/ Gary Garrison, S. K. (2012, 09). Success factors for Deploying Cloud Computer. Communication of the ACM , 62. Ghemawat, P., & Nueno, J. (n.d.). researchingsustainability. Retrieved 12 5, 2012, from researchingsustainability: http://researchingsustainability.files.wordpress.com/2012/01/zara-harvard-case.pdf Heath, A. (2012, November 23). Technology and human ingenuity will rescue the economy. City A.M. , p. 2. Inditex. (2012, 12 14). Who We Are. Retrieved 12 14, 2012, from Inditex.com: http://www.inditex.com/en/who_we_are/our_group Laudon, K. C., & Laudon, J. P. (2010). Management Information System. Upper Sanddle River: Pearson.

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