zero based budgeting
A STUDY ON
“Advertising & Sales Promotion”
WITH SPECIAL REFERENCE TO
(Airtel)
Submitted in Partial Fulfillment of the Award of the Degree
Of
MASTER OF BUSINESS ADMINISTRATION
Submitted By
STUDENT NAME Khomendra Kumar Sahu
M.B.A
H.T NO: 132012672144
Under The Guidance Of
Mrs. P. SANJEEVARANI
M.B.A (ASST.PROF)
DEPARTMENT OF MANAGEMENT STUDIES
PRIYADARSHINI COLLEGE OF BUSINESS MANAGEMENT
(AFFILIATED TO OSMANIA UNIVERSITY) HYDERABAD
2012-2014
DECLARATION
I here declare that the project report entitled “Advertising & Sales Promotion” has been prepared by me in partial fulfillment of the requirements for the award of the degree of “MASTER OF BUSINESS ADMINISTRATION” I also declare that this project work is a result of my effort and it has not been submitted to any other university for the award of any degree or diploma.
PLACE:
DATE:
(KHOMENDRA KUMAR SAHU)
H.T NO: 132012672144
ACKNOWLEDGMENT
With a profound sense of thankfulness, I acknowledge my indebtedness to my company guide Mr MANOHAR Faculty Guide Mrs. P.SANJEEVARANI M.B.A., for their valuable guidance, timely suggestions and constant encouragement. Their insightful criticisms and patience throughout the duration of this project have been instrumental in allowing this project to be completed.
My sincere thanks are to the name of Director, Mr. G. SRIDHER REDDY (M.A) (P.hd)., name of HOD,SALEEMUNNISA (M.com, M.B.A) and all the staff members of Department of management studies, Priyadarshini College of Business Management, for their consistent guidance in my project work.
Their continual support and careful attention to the details involved
“Advertising & Sales Promotion”
WITH SPECIAL REFERENCE TO
(Airtel)
Submitted in Partial Fulfillment of the Award of the Degree
Of
MASTER OF BUSINESS ADMINISTRATION
Submitted By
STUDENT NAME Khomendra Kumar Sahu
M.B.A
H.T NO: 132012672144
Under The Guidance Of
Mrs. P. SANJEEVARANI
M.B.A (ASST.PROF)
DEPARTMENT OF MANAGEMENT STUDIES
PRIYADARSHINI COLLEGE OF BUSINESS MANAGEMENT
(AFFILIATED TO OSMANIA UNIVERSITY) HYDERABAD
2012-2014
DECLARATION
I here declare that the project report entitled “Advertising & Sales Promotion” has been prepared by me in partial fulfillment of the requirements for the award of the degree of “MASTER OF BUSINESS ADMINISTRATION” I also declare that this project work is a result of my effort and it has not been submitted to any other university for the award of any degree or diploma.
PLACE:
DATE:
(KHOMENDRA KUMAR SAHU)
H.T NO: 132012672144
ACKNOWLEDGMENT
With a profound sense of thankfulness, I acknowledge my indebtedness to my company guide Mr MANOHAR Faculty Guide Mrs. P.SANJEEVARANI M.B.A., for their valuable guidance, timely suggestions and constant encouragement. Their insightful criticisms and patience throughout the duration of this project have been instrumental in allowing this project to be completed.
My sincere thanks are to the name of Director, Mr. G. SRIDHER REDDY (M.A) (P.hd)., name of HOD,SALEEMUNNISA (M.com, M.B.A) and all the staff members of Department of management studies, Priyadarshini College of Business Management, for their consistent guidance in my project work.
Their continual support and careful attention to the details involved
Bibliography: CHAPTER –I INTRODUCTION CHAPTER –II THEORITICAL FRAMEWORK CHAPTER –III INDUSTRY PROFILE & COMPANY PROFILE CHAPTER –IV