Zumba is a dance fitness program created by Colombian dancer and choreographer Alberto "Beto" Perez during the 1990s.
Zumba involves dance and aerobic elements. Zumba's choreography incorporates hip-hop, soca, samba, salsa, merengue, mambo and martial arts. Squats and lunges are also included. Zumba Fitness, an organization that sells Zumba videos and products, does not charge licensing fees to gyms or fitness centers. Approximately 14 million people take weekly Zumba classes in over 140,000 locations across more than 185 countries.
Origin
In the 1990s, Beto Perez forgot his tape of aerobics music for a class he was teaching. He went to his car, listened to music – consisting of traditional salsa and merengue music – and improvised a class using this non-traditional aerobics music. After finding initial success in Colombia, he moved to the United States in 2001, where he teamed up with cofounder Alberto Perlman and a childhood friend, COO Alberto Aghion. The trio produced a demo reel, and the concept was discovered and licensed by a company called Fitness Quest to create a direct marketing campaign and a line of home videos.[5]
Classes
An instructor coaches a Zumba class in a fitness center.
Zumba sessions are typically about an hour long and are taught by instructors licensed by an organization called Zumba Academy.[6] The exercises include music with fast and slow rhythms, as well as resistance training.[7] The music comes from the following dance styles: cumbia, salsa, merengue, mambo, flamenco, chachacha, reggaeton, soca, samba, hip hop music, axé music and tango. There are nine different types of classes for different levels of age and exertion.[4] Zumba Gold mainly targets the older population. It is specifically designed to the needs of the elderly and includes the same kind of music as the Zumba fitness party class. Zumba® Step, the newest Zumba® program, tone and strengthen glutes and legs with a gravity-defying blend of Zumba routines and step