A CASE STUDY OF CORPORATE SOCIAL RESPONSIBILITY: A SUSTAINABLE TOOL OF COMPANIES’ DEVELOPMENT IN VIETNAM
DECLARATION OF ORGINALITY
AND WORD COUNT
I declare that this graduation project is based on my original work except for quotations and citation which have been duly acknowledged. I also declare that it has not been previously or concurrently submitted for any other courses/degrees at HELP
University College or other institutions. The word count is 8946 words.
HOANG THUY HANG
October 2011
1
ACKNOWLEDGEMENT
As to complete this graduation project, I was granted a lot of support, guidance and assistance from mentors and lecturers. Therefore, I want to thank to all who support, direct and motivate me during the process of completing the research.
1.
First, I would like to express my deep gratitude to my supervisor, Dr.
Pham Duc Hieu from International School at Vietnam National
University, Hanoi who guide me in my choice of assignment
2.
I also would like to thank to Ms. Sumathi and Ms. Shenba at Help
University College, who initiated the project and give so much instruction and support.
3.
Thank all the respondents in Panasonic company who have helped me
complete the survey with their enthusiastic and supporting manner.
2
A CASE STUDY OF CORPORATE SOCIAL RESPONSIBILITY: A SUSTAINABLE
TOOL OF COMPANIES’ DEVELOPMENT IN VIETNAM
By
HOANG THUY HANG
October 2011
Supervisor: Dr. PHAM DUC HIEU
ABSTRACT
With the increasing effects of ASEAN over the world, Vietnam is an ideal market for corporations. Furthermore, becoming the member of WTO since 2007 is an opportunity as well as the threats for local companies. Following the globalization trend, corporate social responsibility (CSR) has been the vital issue in both national and global market. CSR has recently emerged in Vietnam’s market, however, the knowledge and actions of CSR is limited. Many scandals occurred relating to CSR issues such as the case of Vedan Co. Ltd, Sabeco Song Lam Co., and Tung Khuang
Co. Ltd. Public now pays more attention to CSR.
AND WORD COUNT
I declare that this graduation project is based on my original work except for quotations and citation which have been duly acknowledged. I also declare that it has not been previously or concurrently submitted for any other courses/degrees at HELP
University College or other institutions. The word count is 8946 words.
HOANG THUY HANG
October 2011
1
ACKNOWLEDGEMENT
As to complete this graduation project, I was granted a lot of support, guidance and assistance from mentors and lecturers. Therefore, I want to thank to all who support, direct and motivate me during the process of completing the research.
1.
First, I would like to express my deep gratitude to my supervisor, Dr.
Pham Duc Hieu from International School at Vietnam National
University, Hanoi who guide me in my choice of assignment
2.
I also would like to thank to Ms. Sumathi and Ms. Shenba at Help
University College, who initiated the project and give so much instruction and support.
3.
Thank all the respondents in Panasonic company who have helped me
complete the survey with their enthusiastic and supporting manner.
2
A CASE STUDY OF CORPORATE SOCIAL RESPONSIBILITY: A SUSTAINABLE
TOOL OF COMPANIES’ DEVELOPMENT IN VIETNAM
By
HOANG THUY HANG
October 2011
Supervisor: Dr. PHAM DUC HIEU
ABSTRACT
With the increasing effects of ASEAN over the world, Vietnam is an ideal market for corporations. Furthermore, becoming the member of WTO since 2007 is an opportunity as well as the threats for local companies. Following the globalization trend, corporate social responsibility (CSR) has been the vital issue in both national and global market. CSR has recently emerged in Vietnam’s market, however, the knowledge and actions of CSR is limited. Many scandals occurred relating to CSR issues such as the case of Vedan Co. Ltd, Sabeco Song Lam Co., and Tung Khuang
Co. Ltd. Public now pays more attention to CSR.