On
COMPREHENSIVE STUDY OF RETAIL LOANS
undertaken at
“PUNJAB NATIONAL BANK LTD”
For the partial fulfillment of award of degree
“MASTER OF BUSINESS ADMINISTRATION”
2009-2011
SUBMITTED TO:- SUBMITTED BY:-
Ms RITU GUPTA Abhishek ROLL NO. 558/MBA/09 M.B.A. 4th SEMESTER
P.D.M. COLLEGE OF ENGINEERING, BAHADURGARH
MAHARSHI DAYANAND UNIVERSITY, ROHTAK
SIGNIFICANCE OF THE STUDY :-
Each and every study has some significance. The significance of my study is to find out the preferences of the various customers regarding the various Banking Institiution. In today’s scenario there are various Banking Instittutions available in the market which are providing various Banking service regarding the loan facility and each having its distinct features. Now a day’s the customer have various options so they have to choose the best option available in the market. This study also helps in finding out the market share of the various Banking Istittutioins. This study also helps in knowing the best banking institutution that provides different type of loan and advertisement strategies of the various Banking Institutions. This study also helps in doing the comparative analysis of the institution in banking sector which are providing different type of loans in the market.
OBJECTIVE OF STUDY :-
The study is the part of academic curriculum of 2 years MBA therefore the primary objective of this study is to fulfill the requirement for the award of MBA degree of Maharshi Dayanand University , Rohtak. The present study was carried out with the objective to know Scope of retail loans in Panipat and its various
Bibliography: :- ➢ www. Bankofpunjab.com ➢ Research methodology (C.R. Kothari) ➢ Business Magazines ➢ Brochures, pamphlets and Circulars of Banks ➢ Presentation by Trainers ANNEXURE