At&T Swot Analysis Essay Example

AT&T has much strengths and weaknesses and threats as an organization. This SWOT will serve as a tool for identifying alternative strategies for the organization and help define a growth plan. AT&T is a corporate business, their global headquarters is located in Dallas Texas, and the current chief executive officer (CEO) is Randall L. Stephenson. For more than a century they have consistently provided innovative, reliable high quality products and services and excellent customer care. They are recognized as the leading provider of IP-based communications services and businesses. They’re also the top U.S. provider of wireless, high speed internet access, WIFI, local and long distance voice, and directory publishing and advertising services. AT&T is known for offering one the world’s most advanced and powerful global backbone networks carrying 16.5 pet bytes of data traffic on an average business day to nearly every continent and country, with up to 99.999 percent reliability. AT&T’s portfolio is probably one of the best in the market place. They deliver choice, value and convenience across a range of options. Millions of people have chosen their comprehensive service bundles because of our competitive reasonable pricing and the convenience of a single bill for wired and wireless voice and data, broadband Internet, TV and messaging services. They serve millions of independent business. They give their business customers access to their IP networks which is one of the world’s most advanced through voice, data and video services. AT&T is a global leader in providing wholesale services to carriers, wireless service providers, cable providers, systems integrators, Internet service providers and content providers. AT&T began when Alexander Graham Bell invented the first telephone in 1876. That became the foundation of AT&T. First it was called the Bell Company but in 19th Century AT&T became the parent company of the Bell system which was the American telephone monopoly.