Armstrong, G., & Kotler, P. (2011). Marketing: An introduction (10th ed.). Boston, MA: Prentice Hall.
Laudon, K. C., & Laudon, J. P. (2012). Management information systems: Managing the digital firm (12th ed.). Upper Saddle River, NJ: Pearson/Prentice Hall.
Nickels, W. G., McHugh, J. M., & McHugh, S. M. (2013). Understanding business (10th ed.). New York, NY: McGraw-Hill Irwin.
Raiborn, C. A. (2010). Core concepts of accounting (2nd ed.). Hoboken, NJ: Wiley.
All electronic materials are available on the student website.
Week One: Business Structure Details Due Points
Objectives 1.1 Identify the application of information systems in business.
1.2 Examine the impact of information systems on the business structure.
Reading Read Bonus Ch. B, “Using Technology to Manage Information,” of Understanding Business.
Reading
Read Ch. 1, “Information Systems in Global Business Today,” of Management Information Systems.
Reading
Read Ch. 2, “Global E-Business and Collaboration,” of Management Information Systems.
Participation Participate in class discussion. 3 out of 7 days; 8 for the week minimum. Participation on additional days is recommended. 3 out of 7 days with 2 posts minimum on those 4 days 2
Supporting Activity
Business Integration Levels Resources: SkillSoft (2012). IT Strategy Essentials: Business and IT Strategy Alignment.
Complete The Business Integration Levels module in Skillport.
Imagine you have been hired by a small well-funded startup company to help with their IT-enabled business strategy. Your first task is to let them know the elements involved with using IT-enabled business strategy.
Write an e-mail describing the five elements of IT-enabled business strategy.
Answer the following questions in 200 to 300 words each:
• What are the advantages of aligning business and IT strategies?
• How does IT deliver business benefits that are related to the business strategy? Monday;
post