QUESTIONNAIRE
CAR BUYING BEHAVIOR OF RURAL MARKETING
Answer the following questions
GENERAL DETAILS:
Name :
Age :
Gender : Male Female
Education : 10th 12th Degree haven’t studied
Occupation : Own Business Student Former Other
Income : below 10000 10000-20000 20000-35000 More than 35000
Average drive of the car? 10km 20 km 20-49 km More than 50
For how many years you have been owing a car? 1 year 2-4 years 5-7 years More than 7 years
1. To purchase a car you rely on earlier car owner? Strongly agree agree neutral Disagree Strongly disagree 2. To purchase a car you rely on salesmen Strongly agree agree neutral Disagree Strongly disagree 3. To purchase a car you rely on books and magazines Strongly agree agree neutral Disagree Strongly disagree 4. The color you prefer when you want to purchase a car? Bright neutral sober 5. Which type of car you need? Small Medium Large multipurpose 6. Would you mind travelling long distance to buy your choice of car? Strongly agree agree neutral Disagree Strongly disagree 7. Automobile magazine are easily available around your place? Strongly agree agree neutral Disagree Strongly disagree 8. Collecting information of your car via internet and other friends is important? Strongly agree agree neutral Disagree Strongly disagree 9. Would you like to travel long distance in your car (tour etc)? Strongly agree agree neutral Disagree Strongly disagree 10. Cars are only for local use? Strongly agree agree neutral