E Marketing Project
Assignment 1 Introduction to e- marketing
Assignment
• Need to create a note on Flipkart e- marketing tactics covering the following
– What are all the eMarketing Tactics that are being used? Please provide proof?
• Search Engine Optimization | Pay Per Click Advertising | Social Media Marketing | Banner Advertising | eMail Marketing | Mobile Marketing • What else?
– Does FlipKart need each of these tactics? Please give reasons which are related to FlipKart Business, Marketing, Competition, Customers.
• Search Engine Optimization | Pay Per Click Advertising | Social Media Marketing | Banner Advertising | eMail Marketing | Mobile Marketing • What else?
– Which should be their Top 3 eMarketing Tactics? Why? P!lease provide your recommendations of the top 3 eMarketing Tactics that needs to be deployed for effective eMarketing for FlipKart Business. – Important guidelines for your Assignment submissions.
Flipkart .com
• The E commerce sector in India is growing at an exponential rate. We all know Flipkart has revolutionized the online shopping experience In India. • Flipkart.com has 4 years old; it is ranked #572 in the world.
E- marketing tactics
• They use most of e-Marketing Tactics which include Search Engine Optimization, Pay per Click Advertising, Social Media Marketing, Banner Advertising, email Marketing, Mobile Marketing & Affiliate Marketing
Search engine optimisation(SEO)
• Keywords of flipkart.com
– Flipkart.com, Online Shopping Store, buy Books online, Mobiles, Cameras, Games, DVDs online. Free Shipping in India. Pay Cash on Delivery. Best bookstore, mobile phones, electronics in India. Online book store, mobile store, game store, music store in India.
Page source form Flipkart site
KW density
Kw Online shopping Flipkart .com Buy books Books Online Book store online Cash Delivery Books mobile India online Mobile camera Online mobile camera Shopping store KW density 1.69% 1.48% 1.30% 1.27% 0.85% 0.63% 0.63% 0.63% 0.63%
Assignment
• Need to create a note on Flipkart e- marketing tactics covering the following
– What are all the eMarketing Tactics that are being used? Please provide proof?
• Search Engine Optimization | Pay Per Click Advertising | Social Media Marketing | Banner Advertising | eMail Marketing | Mobile Marketing • What else?
– Does FlipKart need each of these tactics? Please give reasons which are related to FlipKart Business, Marketing, Competition, Customers.
• Search Engine Optimization | Pay Per Click Advertising | Social Media Marketing | Banner Advertising | eMail Marketing | Mobile Marketing • What else?
– Which should be their Top 3 eMarketing Tactics? Why? P!lease provide your recommendations of the top 3 eMarketing Tactics that needs to be deployed for effective eMarketing for FlipKart Business. – Important guidelines for your Assignment submissions.
Flipkart .com
• The E commerce sector in India is growing at an exponential rate. We all know Flipkart has revolutionized the online shopping experience In India. • Flipkart.com has 4 years old; it is ranked #572 in the world.
E- marketing tactics
• They use most of e-Marketing Tactics which include Search Engine Optimization, Pay per Click Advertising, Social Media Marketing, Banner Advertising, email Marketing, Mobile Marketing & Affiliate Marketing
Search engine optimisation(SEO)
• Keywords of flipkart.com
– Flipkart.com, Online Shopping Store, buy Books online, Mobiles, Cameras, Games, DVDs online. Free Shipping in India. Pay Cash on Delivery. Best bookstore, mobile phones, electronics in India. Online book store, mobile store, game store, music store in India.
Page source form Flipkart site
KW density
Kw Online shopping Flipkart .com Buy books Books Online Book store online Cash Delivery Books mobile India online Mobile camera Online mobile camera Shopping store KW density 1.69% 1.48% 1.30% 1.27% 0.85% 0.63% 0.63% 0.63% 0.63%