Evo:Case Study
1. Do you think Evo’s decision not to set up any physical operation overseas is a good one? Why or why not?
I have a mixed opinion on this question. I feel that there is a lot of potential missed business by not going international. The cost of setting up a business internationally is highly expensive, but the revenue made would make that up in a short amount of time. With being based in the United States, they can still reach a large market of the international business. They need to focus on what it is they are trying to achieve. If they are really looking to dive into the international mark, they need to concentrate on being able to be accessible when the customers need them. This means hiring more staff to be available longer hours for customer service. Once the sales start going up they will need to hire more employees in other department’s to fill orders and ship them, along with the many other needs of the company.
2. What political and economic challenges could Evotrip encounter in other countries?
Some challenges for Evotrip will be the true market for the service, the means for this type of service, and finding willing participants. The type of vacations that they are marketing is very expensive and can only be affordable if you are among the upper class. They aren’t for everyday Joe’s that want a ski vacation. Politically this might hurt them in the long run; however, by customers wanting revenge. If not everyone can afford these luxury vacations then someone is going to get upset over it any make an issue.
3. Would you recommend that Evo expand the international side of it business? If so, how, and if not, why not?
I feel that if they concentrated on their U.S. based business right now, and with continued support geared towards customer service, then international business will get stronger in the next few years, intern giving the opportunity for international growth to happen.
I have a mixed opinion on this question. I feel that there is a lot of potential missed business by not going international. The cost of setting up a business internationally is highly expensive, but the revenue made would make that up in a short amount of time. With being based in the United States, they can still reach a large market of the international business. They need to focus on what it is they are trying to achieve. If they are really looking to dive into the international mark, they need to concentrate on being able to be accessible when the customers need them. This means hiring more staff to be available longer hours for customer service. Once the sales start going up they will need to hire more employees in other department’s to fill orders and ship them, along with the many other needs of the company.
2. What political and economic challenges could Evotrip encounter in other countries?
Some challenges for Evotrip will be the true market for the service, the means for this type of service, and finding willing participants. The type of vacations that they are marketing is very expensive and can only be affordable if you are among the upper class. They aren’t for everyday Joe’s that want a ski vacation. Politically this might hurt them in the long run; however, by customers wanting revenge. If not everyone can afford these luxury vacations then someone is going to get upset over it any make an issue.
3. Would you recommend that Evo expand the international side of it business? If so, how, and if not, why not?
I feel that if they concentrated on their U.S. based business right now, and with continued support geared towards customer service, then international business will get stronger in the next few years, intern giving the opportunity for international growth to happen.