Chapter 2 The Management Environment
1) One of Zappos' key features is free returns on shoes that don't fit.
Answer: TRUE
Explanation: An online shoe store needs to be allow customers to "try on" shoes. Zappos does this with free returns and no questions asked.
Diff: 1 Page Ref: 29
Objective: 2.1
2) One element of Zappos' success is that it has limited selection, focusing on quality rather than a great number of different brands and styles.
Answer: FALSE
Explanation: Zappos has an enormous selection. Selection is one of the advantages it has over conventional shoe stores.
Diff: 2 Page Ref: 29
Objective: 2.1
3) One of Zappos' goals is to deliver WOW to its customers.
Answer: TRUE
Explanation: Delivering WOW is one of Zappos' ten corporate values.
Diff: 2 Page Ref: 29
Objective: 2.1
4) A major cause of the shutdown of a BMW assembly plant in South Carolina in 2010 was a bank crisis in Iceland.
Answer: FALSE
Explanation: A volcanic eruption in Iceland was the cause of the shutdown, preventing deliveries to the plant.
Diff: 2 Page Ref: 30
AACSB: Dynamics of the global economy
Objective: 2.1
Learning Outcome: Identify the fundamental concepts and issues of international business and management
5) The external environment of an organization includes factors and forces that can affect how the organization operates.
Answer: TRUE
Explanation: The external environment includes any outside agent that can influence the performance of the organization.
Diff: 2 Page Ref: 30
AACSB: Multicultural and diversity understanding
Objective: 2.1
Learning Outcome: Describe the components of the management environment
6) The components of an organization's external environment include a technological component and a political component.
Answer: TRUE
Explanation: The technological component may include such things as new software, while the political