mba semester 4 summer 2014
Get Answers on www.smuHelp.com
ASSIGNMENT
Drive
Program
Subject code & name
Book ID
Credit and Max. Marks
SUMMER 2014
MBADS/ MBAFLEX/ MBAHCSN3/ MBA – SEM 4
PGDBMN/ PGDENMN/ PGDFMN/ PGDHRMN/ PGDHSMN/
PGDIB/ PGDISMN/ PGDMMN/ PGDOMN/ PGDPMN/ PGDROMN/
PGDSCMN/ PGDTQMN – SEM 2
MB0052- Strategic Management and Business Policy
B1699
4 credits; 60 marks
Note – Answer all questions. Each question is followed by evaluation scheme.
Q.
No
1
2
3
4
5
6
Question and Scheme of Evaluation
What is strategy? Explain some of the major reasons for lack of strategic management in some companies?
Meaning of strategy
Reasons for lack of Strategic management
Explain the following:
(a) Core competence
(b) Value chain analysis
(a) Core competence
(b) Value chain analysis
Describe in brief the following environmental factors which a business strategist considers:
(a) Political factors
(b) Technology
(a) Description of Political factors
(b) Description of Technology as an environmental factor
Write a brief note on Turnaround strategy.
Brief note on Turnaround strategy
Define the term ‘strategic alliance’. What are its characteristics and objectives? Definition of the term ‘strategic alliance’
Characteristics of strategic alliance
Objectives of strategic alliance
Write short notes on the following:
a) Competitive advantage
b) Porter’s Competitive threat model
a) Competitive advantage
b) Porter’s Competitive threat model (Five Forces model)
Marks
Total
Marks
10
3
7
10
5
5
10
5
5
10
10
10
2
4
4
10
5
5
Get Answers on www.smuHelp.com
Get Answers on www.smuHelp.com
DRIVE
PROGRAM
SUBJECT CODE &
NAME
BK ID
CREDIT & MARKS
ASSIGNMENT
SUMMER 2014
MBADS/ MBAFLEX/ MBAHCSN3/ MBA – SEM 4
PGDBMN/ PGDENMN/ PGDFMN/ PGDHRMN/ PGDHSMN/ PGDIB/
PGDISMN/ PGDMMN/ PGDOMN/ PGDPMN/ PGDROMN/
PGDSCMN/ PGDTQMN – SEM 2
MB0053 –International Business Management
B1724
4 CREDITS, 60 MARKS
ASSIGNMENT
Drive
Program
Subject code & name
Book ID
Credit and Max. Marks
SUMMER 2014
MBADS/ MBAFLEX/ MBAHCSN3/ MBA – SEM 4
PGDBMN/ PGDENMN/ PGDFMN/ PGDHRMN/ PGDHSMN/
PGDIB/ PGDISMN/ PGDMMN/ PGDOMN/ PGDPMN/ PGDROMN/
PGDSCMN/ PGDTQMN – SEM 2
MB0052- Strategic Management and Business Policy
B1699
4 credits; 60 marks
Note – Answer all questions. Each question is followed by evaluation scheme.
Q.
No
1
2
3
4
5
6
Question and Scheme of Evaluation
What is strategy? Explain some of the major reasons for lack of strategic management in some companies?
Meaning of strategy
Reasons for lack of Strategic management
Explain the following:
(a) Core competence
(b) Value chain analysis
(a) Core competence
(b) Value chain analysis
Describe in brief the following environmental factors which a business strategist considers:
(a) Political factors
(b) Technology
(a) Description of Political factors
(b) Description of Technology as an environmental factor
Write a brief note on Turnaround strategy.
Brief note on Turnaround strategy
Define the term ‘strategic alliance’. What are its characteristics and objectives? Definition of the term ‘strategic alliance’
Characteristics of strategic alliance
Objectives of strategic alliance
Write short notes on the following:
a) Competitive advantage
b) Porter’s Competitive threat model
a) Competitive advantage
b) Porter’s Competitive threat model (Five Forces model)
Marks
Total
Marks
10
3
7
10
5
5
10
5
5
10
10
10
2
4
4
10
5
5
Get Answers on www.smuHelp.com
Get Answers on www.smuHelp.com
DRIVE
PROGRAM
SUBJECT CODE &
NAME
BK ID
CREDIT & MARKS
ASSIGNMENT
SUMMER 2014
MBADS/ MBAFLEX/ MBAHCSN3/ MBA – SEM 4
PGDBMN/ PGDENMN/ PGDFMN/ PGDHRMN/ PGDHSMN/ PGDIB/
PGDISMN/ PGDMMN/ PGDOMN/ PGDPMN/ PGDROMN/
PGDSCMN/ PGDTQMN – SEM 2
MB0053 –International Business Management
B1724
4 CREDITS, 60 MARKS