Report on Corporate Social Responsibility and Social Responsible Consumption of Mcdonalds Essay Example
Introduction to the company
This assignment will be based on McDonald's and will be focusing on the Corporate Social Responsibility (CSR) will also be heavily forces on the social ethical side of the business
McDonald's Corporation is the world's largest fast food chain, selling primarily hamburgers, chicken, french fries and carbonated drinks; and more recently salads, fruit and carrot sticks. (http://en.wikipedia.org/wiki/McDonald's)
The business was founded in 1940 with a restaurant opened by siblings Dick and Mac McDonald. It was their introduction of the "Speedee Service System" in 1948 that established the principles of the fast-food restaurant. However, the company today dates its "founding" to the opening of CEO Ray Kroc's first franchised restaurant, the company's ninth, in 1955. He opened his first McDonald's in Des Plaines, Illinois in April 1955.
As the first and largest international fast food franchise, McDonald's has become a focal point in public debate about rising obesity rates, corporate ethics and consumer responsibility. (http://en.wikipedia.org/wiki/McDonald's)
Social responsible consumption of McDonalds
Social responsible consumption of products is important to McDonalds and to the long-term success of the business . In an industry first, with other fast food manufacturers, McDonalds have tried to created a more heailther image then before this can be look at by removing there super size meal which course a lot of prombles McDonalds menus offer a variety of safe, high-quality food products that can fit into balanced, active lifestyles. McDonalds typically serve several types of hamburgers, grilled and fried chicken products, and fish and, in many cases, salads, fruits, and additional sandwich options. McDonalds created the Ronald McDonalds House Charity (RMHC) in 1974. The RMHC ‘is working to better the lives of children and their families around the world’ (Ronald McDonald House Charity, nd). The RMHC works ‘by creating,
This assignment will be based on McDonald's and will be focusing on the Corporate Social Responsibility (CSR) will also be heavily forces on the social ethical side of the business
McDonald's Corporation is the world's largest fast food chain, selling primarily hamburgers, chicken, french fries and carbonated drinks; and more recently salads, fruit and carrot sticks. (http://en.wikipedia.org/wiki/McDonald's)
The business was founded in 1940 with a restaurant opened by siblings Dick and Mac McDonald. It was their introduction of the "Speedee Service System" in 1948 that established the principles of the fast-food restaurant. However, the company today dates its "founding" to the opening of CEO Ray Kroc's first franchised restaurant, the company's ninth, in 1955. He opened his first McDonald's in Des Plaines, Illinois in April 1955.
As the first and largest international fast food franchise, McDonald's has become a focal point in public debate about rising obesity rates, corporate ethics and consumer responsibility. (http://en.wikipedia.org/wiki/McDonald's)
Social responsible consumption of McDonalds
Social responsible consumption of products is important to McDonalds and to the long-term success of the business . In an industry first, with other fast food manufacturers, McDonalds have tried to created a more heailther image then before this can be look at by removing there super size meal which course a lot of prombles McDonalds menus offer a variety of safe, high-quality food products that can fit into balanced, active lifestyles. McDonalds typically serve several types of hamburgers, grilled and fried chicken products, and fish and, in many cases, salads, fruits, and additional sandwich options. McDonalds created the Ronald McDonalds House Charity (RMHC) in 1974. The RMHC ‘is working to better the lives of children and their families around the world’ (Ronald McDonald House Charity, nd). The RMHC works ‘by creating,