SMU BBA 101 MQP Summer 2014

SIKKIM MANIPAL UNIVERSITY - DDE
Bachelor of Business Administration – BBA Semester 1
BBA 101 – Communication Skills – 4 Credits
(Book Id – B1497)
Model Question Paper-
Duration: 2 hours Total marks: 140
_____________________________________________________________________________
Part A - 1 Mark questions (1- 50) 50 * 1 mark = 50 marks
1. ___________ means ‘language full of technical or special words’.
a) Colloquialism
b) Abbreviations
c) Pedantic words
d) Jargon
2. In any written piece, the sentences of a paragraph should be woven together in such a way that they flow into each other. This principle is called as _____________.
a) Unity
b) Order
c) Conciseness
d) Coherence
3. A ____________ is a systematic series of action or operation of a series of changes directed to some end.
a) task
b) process
c) activity
d) action
4. Communication is a _________ process in which there is an exchange and chain of ideas towards a mutually acceptable direction.
a) One-way
b) Two-way
c) Three-way
d) Four-way
5. ________________ is defined as the process by which meanings are perceived and understanding is reached among human beings.
a) Communication
b) Message
c) Statement
d) Language
6. ___________ is the use of oral, unwritten words, and is an essential part of interacting with others.
a) Informal communication
b) Non-verbal communication
c) Verbal communication
d) Formal communication
7. Body language, body posture and hand gestures are examples of ________ type of communication
a) Informal communication
b) Non-verbal communication
c) Verbal communication
d) Formal communication
8. ____________ communication includes instances of unrestrained communication between people who share a casual rapport with each other
a) Informal
b) Formal
c) Verbal
d) Non-verbal
9. ____________ is a system of arbitrary signals, such as voice sounds, gestures or written symbols.
a) Interpretation
b) Language
c) Message
d) Media
10. “She did a lot for her son”. Here the word ‘for’ is a _____________.
a) conjunction
b) preposition
c) adjective
d) pronoun
11. Words are classified according to the function they perform in a sentence. These different classes are called ____________.
a) Voices
b) Tenses
c) Synonyms
d) Parts of Speech
12. _____________ refers to the communication that is within the organization and is designed to not reach outside the organization
a) external communication
b) written communication
c) electronic communication
d) internal communication
13. __________________ are documents presenting compilation of facts or a number of options and related conclusions and recommendations.
a) Notice
b) Instructions
c) Remarks
d) Reports
14. The main purpose of ____________ is to provide feedback on several areas of organisational functioning.
a) horizontal communication
b) diagonal communication
c) upward communication
d) downward communication
15. The main objective of _______________ is to develop teamwork, and promote group coordination within an organization
a) horizontal communication
b) diagonal communication
c) downward communication
d) upward communication
16. Organisations use ___________ communication to announce Information and provide instructions to subordinates by superiors.
a) Written
b) Oral
c) Non-verbal
d) Verbal
17. What is a Memo?
a) Memo is a document presenting compilation of facts or a number of options and related conclusions and recommendations.
b) A Memo is a formal, written document, the objective of which is to draw attention to something or some event that would take place and is usually displayed on the Notice Board of the organization.
c) Memo is a written statement that provides information by a person or a committee to other people and forms a part of inter - and intra- departmental correspondence.
d) Memos are announcements that are distributed to small or selective groups of people within the organization
18. A holiday is declared in organisations by ____________.
a) a notice
b) a circular
c) a memo
d) an instruction sheet
19. A __________ consists of words (technical or non-technical) with their meaning because it helps the reader to acclimatize with the word used in the report.
a) appendices
b) bibliography
c) index
d) glossary
20. A ________________ is a specific form of writing that is organized around concisely identifying and examining issues, events, or findings that have happened in a physical sense, such as events that have occurred within an organization, or findings from a research investigation.
a) Instruction sheet
b) Memo
c) Report
d) Notice
21. Cost-benefit analysis reports are
a) Business reports
b) General reports
c) Engineering reports
d) Confidential reports
22. Oral Business Presentation skill showcases all of the following except
a) extent of knowledge
b) logical thinking
c) ethical qualities
d) range of ideas and your confidence
23. A Seminar is _________.
a) a type of conference
b) a structured meeting with an educational purpose
c) a regularly scheduled appointment
d) a gathering called to discuss a work issue
24. __________ entails deciphering the written symbols that represent the sounds of a language.
a) Reading
b) Interpreting
c) Recording
d) Listening
25. Which of the following is NOT the prerequisite for the act of reading and comprehending?
a) Knowledge of the written symbols of the language
b) Understanding the lexical meaning of the words
c) Ability to interpret the literal, sub textual and contextual meanings
d) Ability to hear and listen
26. Circulars are announcements that are _________________________.
a) widely circulated among the members concerned
b) usually displayed on the board of the organization
c) brief official note circulated to one or more than one person
d) agenda of meetings
27. A Notice is a formal, written document, the objective of which is to provide important information, usually in advance, to the receivers about following except
a) An event
b) Death of a member of the organisation
c) A function
d) A program
28. Report findings generally pertains to ____________________.
a) a given or specific task
b) to events or issues
c) both A and B
d) literature
29. There are three features that together characterize report writing at a very basic level. Identify the wrong one.
a) Pre-defined structure
b) Independent sections
c) Unbiased conclusions
d) with or without a purpose
30. Analyzing the gathered information data involves all of the following excluding one. Identify that.
a) sorting of data/information
b) fabricating data to arrive at desired conclusion
c) examining the information for accuracy and gaps
d) use of statistical methods for analysis
31. It is important to add disclaimers to your internal and external mails for:
a) protecting company from liability
b) prevent accidental receivers of email from claiming damages
c) both A and B
d) Protect data sources
32. Efficient reading includes :
a) reading fluently with ample speed and accuracy;
b) appropriate vocal expression; and
c) correct comprehension of all the layers of meaning contained in the written text
d) All of the above (A, B & C)
33. Reading is a _________ which involves visual perception as well as mental decoding of the symbols.
a) cognitive process
b) behavioural process
c) reasoning process
d) none of the above
34. ____________ is the fastest type of reading used when we wish to find some specific information about something quickly by glancing through the text.
a) Skimming
b) Scanning
c) Extensive reading
d) Detailed reading
35. ___________ is a type of reading which is done to get the main idea of a written work, or to quickly revise what one has already read.
a) Skimming
b) Detailed reading
c) Scanning
d) Supplementary reading
36. _____________ is the slowest and the most focused type of reading, the purpose of which is usually is to read, comprehend and retain as much as possible.
a) Previewing
b) Detailed reading
c) sub vocalized reading
d) Supplementary reading
37. A resume is drafted with an objective to highlight your ________________.
a) education & experience to potential employer
b) achievements
c) qualification
d) skills
38. ___________ is the most common style of resume adopted by applicants where the focus is on education and work experience.
a) Functional resume
b) Chronological resume
c) Combination resume
d) None of the above
39. ______________ highlights the applicant’s achievement, accomplishments and the skill he has acquired during the course of his employment.
a) Functional resume
b) Combination resume
c) Chronological resume
d) None of the above
40. The body of the cover letter describes the applicant’s ______________ to distinguish him from other applicants.
a) education
b) experience
c) strong areas
d) achievements
41. Which of the following communication type offers the advantage of accuracy, record and goodwill and image building?
a) written communication
b) oral communication
c) non-verbal communication
d) paralanguage
42. Swallowing, blushing, flushing are subtle signs of emotion and it conveys meanings. These processes, which are involuntary, are part of which of the following categories of nonverbal communications.
a) Eye Contact
b) Physiological responses
c) Paralanguage
d) Personal Space
43. A consultant was hired by a company to implement the change in production layout. Board and Managing Director listened to his proposal. The appropriate listening type required from the above attendees for approving the proposal would be:
a) Focused listening
b) Appreciative listening
c) Empathetic Listening
d) Evaluate listening
44. In seminars or conferences or during board meetings or during presentations, participants are advised/requested to switch off phones. This is to remove one of the common barriers to the listening process. Select the barrier.
a) Physical distraction
b) Psychological distraction
c) Language barrier
d) Cultural barrier
45. When some document is attached to the letter and the writer or sender wants the reader to go through it, he uses the ____________ notation.
a) attention
b) enclosure
c) attachment
d) addition
46. The abbreviation “CC” refers to _________ where a number of copies of the original letter are sent to different people.
a) complimentary close
b) carbon copy
c) content copy
d) complimentary copy
47. A ____________ is a gathering of two or more people that has been convened for the purpose of achieving a common goal through verbal interaction, such as sharing information or reaching agreement.
a) seminar
b) assembly
c) meeting
d) conference
48. _________ are the “Think Tank" meetings that bring participants together to explore the available options for resolving a current or potential problem.
a) pitch meetings
b) personal meetings
c) brainstorming sessions
d) pitch sessions
49. ____________ is a regularly scheduled appointment, such as a weekly one-on-one with a boss or a department; or a project meeting taking place at intervals until the project is over
a) seminar
b) presentation
c) standing meeting
d) emergency meeting
50. ___________ is a gathering called to discuss one subject, such as a work issue or a task related to a project.
a) conference
b) personal meetings
c) topical meeting
d) pitch sessions
Part B - Two Marks Questions (51-75) 25 * 2 marks = 50 marks
51. State True or False:
(1) Communication requires a sender, a message, and an intended recipient, although the receiver need not be present.
(2) Communication is a two – way process in which there is an exchange and chain of ideas towards a mutually acceptable direction.
a) 1-True, 2-True
b) 1-False, 2-False
c) 1-True, 2-False
d) 1-False, 2-True
52. Fill up the blank:
(1) _____________ is a greeting to the receiver from the sender’s end.
(2) A letter without a ____________ does not hold any value. So, it is mandatory that the sender checks it before he dispatches the letter.
a) (1) Salutation (2) Signature
b) (1) Attention line (2) Salutation
c) (1) Salutation (2) Reference number
d) (1) Attention line (2) Subject line
53. State True or False
(1) External Communication refers to exchange of information and messages with inside groups and individuals.
(2) Tortoriello and DeWine define organizational communication as “The flow and impact of messages within a network of interactional relationships.”
a) 1-True, 2- True
b) 1-True, 2- False
c) 1-False, 2- True
d) 1-False, 2- False
54. Fill up the blanks
(1) Organisational transactions related to procurement, sales, marketing, and collection of bills and so on are accomplished through ______________.
(2) Stake Holders in _____________ include suppliers, government agencies, financial institutions and banks
a) (1) external communication, (2) external Communication
b) (1) external communication, (2) internal communication
c) (1) internal communication, (2) external communication
d) (1) internal communication, (2) internal communication
55. State True or False:
1) Formal communication network is structured and is determined officially by the management.
2) Formal communication network generally follows the scalar chain of management enforcing relationships between positions in organisations.
a) 1-True, 2-False
b) 1-False, 2-True
c) 1-True, 2-True
d) 1-False, 2-False
56. A good business letter contains four important sections. They are:
a) Heading, Opening, Body and Closing
b) Heading, Subject, Salutation and Signature
c) Reference number, Subject line, Salutation and Signature
d) Salutation, Opening, Body and Signature
57. Fill up the blanks:
(1) In __________ type of business letters, all notations and paragraphs start from the left hand margin, and thus make it easy for the writer to use it.
(2) In ______________ type of business letters, the date and the complimentary close and signature is aligned to the right side of the letter.
a) (1) semi block format (2) simplified format
b) (1) modified block format (2) semi block format
c) (1) block format (2) modified block format
d) (1) simplified block format (2) semi block format
58. State True or False:
(1) Business letters should be ‘concise’, meaning that the letters should be short and to the point, so that the reader gets the exact meaning what the writer intends to say
(2) The characteristic ‘correct tone’ in business letter indicates to the mood or expression the writer uses in his letter
a) (1) False (2) False
b) (1) True (2) True
c) (1) True (2) False
d) (1) False (2) True
59. State True or False:
(1) Emails should consist of a meaningful subject line. This helps determine the reader to reply, forward or trash the mail.
(2) Proof reading is not required for e-mails.
a) (1) False (2) False
b) (1) True (2) True
c) (1) True (2) False
d) (1) False (2) True
60. State True or False:
(1) A Presentation is not a monologue.
(2) The purpose of a presentation may fall into any of the following three categories: to provide information, to persuade or to analyse.
a) (1) False (2) False
b) (1) True (2) True
c) (1) True (2) False
d) (1) False (2) True
61. State True or False:
(1) A Presentation is always directed at an audience.
(2) Making a presentation in a conference room requires a different approach than one that is to be made in a classroom.
a) (1) False (2) False
b) (1) True (2) True
c) (1) True (2) False
d) (1) False (2) True
62. State True or False:
(1) A good presentation should ideally have three distinct parts: introduction, body and conclusion.
(2) Cue cards are small numbered cards on which you can write your main points for reference which is useful while presenting.
a) (1) False (2) False
b) (1) True (2) True
c) (1) True (2) False
d) (1) False (2) True
63. State True and False:
1. Good and effective communication is required only for good human relations, not for good and successful business.
2. Communication is essential for life in general, but in business settings, it is critical.
a) 1T, 2T
b) 1T, 2F
c) 1F, 2T
d) 1F, 2F
64. State True and False:
1. A successful communicator affects the minds of his readers, employees, supervisors, customers, suppliers, investors and business associates.
2. The ability to communicate effectively is an essential quality of a businessman.
a) 1T, 2F
b) 1F, 2T
c) 1T, 2T
d) 1F, 2F
65. Match the following
1. Tall organisations have several levels of hierarchy and communication channels are long. It includes poor organisations culture, climate, stringent rules, regulations, status, and so on
A. Language barrier
2. Organisations develop different training methodologies to suit learners’ ability to absorb information due to poor attention and retention.
B. Cultural barriers
3. Companies had to change their communication strategy keeping in view the religious sensitivities, beliefs of consumer in several countries and workforce in global production centres.
C. Individual barrier
4. In a press briefing, choice of words with semantic gap resulted in a diplomatic row between two countries.
D. Organizational barrier
a) 1B, 2C, 3A, 4D
b) 1A, 2B, 3C, 4D
c) 1D, 2C, 3B, 4A
d) 1B, 2C, 3D, 4A
66. Match the following
1. Informs
A. In one of the business negotiation Mr X with his command on language and expertise in technical areas convinced the other party and own the project contract.
2. Power of influence
B. HR department had organised Independence day sports events for employees and their families. Organisers obtained verbal opinion about their experience for the purpose of improving next year’s event.
3. Corrects
C. Managing Director while addressing a group of senior officers cited some statistical data. His secretary interrupted him politely and provided with more accurate data.
4. Feedback
D. Employees in company X complained about lack of knowledge about new policies and procedures. Company decided to bring out in-house newsletter containing policies and procedure.
a) 1D, 2A, 3C, 4B
b) 1A, 2B, 3C, 4D
c) 1D, 2C, 3B, 4A
d) 1B, 2C, 3D, 4A
67. Match the following
1. Listener tries to find out the pros and the cons of the message
A. Attentive listening
2. This can be termed as active listening
B. Evaluative listening
3. Higher level of listening in terms of proficiency
C. Superficial listening
4. The listener gives little importance to it tends to ignore the message
D. Empathetic Listening
a) 1A, 2D, 3C, 4B
b) 1C, 2B, 3A, 4D
c) 1B, 2A, 3D, 4C
d) 1B, 2C, 3A, 4D
68. Match the following
1. Physical distraction
A. Some people have the tendency to hear & listen those who hold a respectable place in the organization or in the society and ignore others.
2. Psychological barrier
B. The different interpretations each one makes due to the pauses and silence makes the listening process miserable, and as such the conversation is stopped or incomplete.
3. Language barrier
C. Any sound such as talking on phone, long distance from the speaker, noise on the roads or any loud music near the listener may affect the listening process.
4. Cultural barrier
D. The speaker should try to refrain himself from using difficult words, jargons, terminology or any phrases, which the listener is unable to understand.
a) 1C, 2A, 3D, 4B
b) 1C, 2B, 3A, 4D
c) 1B, 2A, 3D, 4C
d) 1B, 2C, 3A, 4D
69. State True and False:
1. Business letter a formal way of communication between two individuals in an organisation, between an individual and organization, or between two organizations.
2. Business letter follows certain set of rules and guidelines to communicate both within the organization and outside the organization.
a) 1T, 2F
b) 1T, 2F
c) 1T, 2T
d) 1F, 2F
70. Match the following
1. Report
a) It is a specific form of writing that is organized around concisely identifying and examining issues, events, or findings that have happened
2. Circulars
b) It forms a part of inter – and intra- departmental correspondence.
3. Memo
c) Reports to evaluate and analyze the marketability of a product that a company is launching in the near future.
4. Market survey report
d) These are announcements that are distributed to small or selective groups of people within the organization
a) 1a, 2d, 3b, 4c
b) 1c, 2b, 3a, 4d
c) 1b, 2a, 3d, 4c
d) 1d, 2c, 3b, 4a
71. State True and False:
1) The ability to communicate through the medium of language is unique to mankind.
2) Human beings acquire the ability to use language by listening to the sounds of a language, learning to speak those sounds through imitation, reading, and finally writing.
3) The reading skill is not crucial in organisational communication.
a) All statements are true
b) Only Statements 1 and 2 are true
c) Only Statements 2 and 3 are true
d) Only statement 1 is true
72. Match the following
1. For research
A. Reading novels, poetry, short stories, comic strips and articles in magazines etc.
2. To learn
B. careful and analytical reading with focused and directed approach
3. For pleasure
C. reading aimed at acquiring, retaining and assimilating information, facts and knowledge
4. To get an overview
D. to get a general idea about the text without actually reading the whole of it
a) 1B, 2C, 3A, 4D
b) 1A, 2B, 3C, 4D
c) 1D, 2C, 3B, 4A
d) 1B, 2D, 3C, 4A
73. State True and False:
1. During an interview, a candidate should be a good listener before he gives his answer to the question
2. A candidate should give accurate information during interview
3. The candidate should try to communicate clearly and directly
a) 1T, 2F, 3F
b) 1T, 2T, 3T
c) 1F, 2F, 3F
d) 1F, 2T, 3T
74. Match the following:
1. Marketing research team presenting statistical data about the findings of a market survey.
a) To provide information
2. R & D team presented about a proposed research project worth $100 million for approval by board.
b) To analyze
3. HR manager explained new promotion policy to staff.
c) To persuade
a) 1c, 2b, 3a
b) 1a, 2b, 3c
c) 1b, 2a, 3c
d) 1b, 2c, 3a
75. Match the following:
Set A
Set B
1. Open questions
a) The main purpose is to ask the candidate to talk about something
2. Closed questions
b) Probe deeply for more clarification and explanation on the subject
3. Probing questions
c) Find out the candidate's reaction to a certain situation
4. Hypothetical questions
d) Candidates are asked to provide specific information or facts
a) 1b, 2a, 3d, 4c
b) 1c, 2a, 3b, 4d
c) 1a, 2d, 3b, 4c
d) 1d, 2a, 3c, 4b
Part C 4 * 10 Marks = 40 Marks
Answer all the Questions
76. Communication is the lifeblood of a business organisation. Explain the role of Communication in Business. What are the various barriers to Communication?
77. A good structured report helps the management to take vital decisions in an organised manner. Describe the structure and the steps involved in writing a good report.
78. Writing effectively is a skill, which can be learnt and perfected. Explain the general principles of Effective writing. What are the various techniques to improve your writing skills?
79. A candidate is required to maintain certain characteristics to ensure that he gets the job he has applied. State the characteristics. Identify the techniques, which should be used by an interviewee to get a good job.
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