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STR581 Knowledge Quiz Week 2 Essay Example

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STR581 Knowledge Quiz Week 2 Essay Example
Week 2 Knowledge Quiz
Your answers: 18/18 (100%) Submitted on Sep 20, 2013, 11:57 AM
1.

This term refers to the relationships among human beings and other living things and the air, soil, and water that supports them.
Ecology
Eco-efficiency
Society
Going green

2.

This group is considered powerful if it is not obliged to contend with other products for sale to the industry.
Wholesalers
Buyers
Retailers
Suppliers

3.

This environment in the strategic planning process comprises factors in the competitive situation that affect a firm’s success in acquiring needed resources or in profitably marketing its goods and services.
Business environment
Operating environment
Industry environment
Remote environment

4.

Because the quantity, quality, price, and accessibility of financial, human, and material resources are rarely ideal, assessment of suppliers and creditors is critical to an accurate evaluation of which of the firm’s external environments?
Remote environment
Operating environment

Business environment
Industry environment
5.

This term refers to descriptive characteristics that can be used to differentiate groups of present or potential customers.
Geographics
Psychographics
Demographics
Buyer behaviors

6.

This term refers to the relationships among human beings and other living things and the air, soil, and water that supports them.
Ecology
Eco-efficiency
Society
Going green

7.

This group is considered powerful if it is not obliged to contend with other products for sale to the industry.
Wholesalers
Buyers
Retailers
Suppliers

8.

This environment in the strategic planning process comprises factors in the competitive situation that affect a firm’s success in acquiring needed resources or in profitably marketing its goods and services.
Business environment

Operating environment
Industry environment
Remote environment
9.

Because the quantity, quality, price, and accessibility

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