Strategic Management Exam Notes
INTRO TO STRATEGIC MANGEMENT (LECTURE 1)
YOUR THOUGHTS PLEASE
• WHAT IS ‘STRATEGY’ AND WHAT DOES IT MEAN TO YOUR ORGANIZATION ?
• SOME COMMON RESPONSES Strategy? Means several things to several people at different points of time.
(‘Strategy is a series of goals and objectives that is used to run business’
(Strategy is an attempt to combine organizations activity and available resources to achieve stated objectives. (Strategy is the roadmap we use to get to where we want to go’
(Strategy is the framework that helps us achieve our Vision and Mission.
(Our Strategy is what our Boss wants to achieve!
• SOME EXTREME RESPONSES
Public Sector Planning:
Private Sector Planning:
Not True ! Outstanding Public Sector Strategic Plans
STRATEGIC PLANNING IN MALAYSIA
Key Public Sector Plans and Policies:
(Vision 2020 (1991 –2020) : Nine challenges initiatives are identified integral for developing a truly progressive and modern Malaysian society in 2020.
(National Vision Policy (NVP) [2001 –2010] : The policy aims to build a resilient and competitive country that in turn will result in a prosperous and progressive ‘BangsaMalaysia’ . The policy will emphasize core strategies of Unity, Poverty eradication and restructuring society.
(Outline Perspective Plan 3 (2001 –2010) : Though it has similar objectives as the NVP, the OPP 3 focuses on the development of an knowledge society and an environmentally sustainable development initiative.
VIEWS OF LEADING THINKERS
Strategy ?
‘The art of the employment of battles as a means to gain the object of war’ B. H. Liddell Hart, Strategy (1967)
‘…the employment of battles to gain the end of war.’ Carl von Clausewitz
‘What one does to counter a competitor’s actual and predicted moves’
George Steiner, Strategic Planning (1979)
o‘Strategy is a plan, a how, a means of getting from here to there’ Rise and Fall of ing(1
(Competitive strategy is ‘about being different’. It means deliberately choosing a
YOUR THOUGHTS PLEASE
• WHAT IS ‘STRATEGY’ AND WHAT DOES IT MEAN TO YOUR ORGANIZATION ?
• SOME COMMON RESPONSES Strategy? Means several things to several people at different points of time.
(‘Strategy is a series of goals and objectives that is used to run business’
(Strategy is an attempt to combine organizations activity and available resources to achieve stated objectives. (Strategy is the roadmap we use to get to where we want to go’
(Strategy is the framework that helps us achieve our Vision and Mission.
(Our Strategy is what our Boss wants to achieve!
• SOME EXTREME RESPONSES
Public Sector Planning:
Private Sector Planning:
Not True ! Outstanding Public Sector Strategic Plans
STRATEGIC PLANNING IN MALAYSIA
Key Public Sector Plans and Policies:
(Vision 2020 (1991 –2020) : Nine challenges initiatives are identified integral for developing a truly progressive and modern Malaysian society in 2020.
(National Vision Policy (NVP) [2001 –2010] : The policy aims to build a resilient and competitive country that in turn will result in a prosperous and progressive ‘BangsaMalaysia’ . The policy will emphasize core strategies of Unity, Poverty eradication and restructuring society.
(Outline Perspective Plan 3 (2001 –2010) : Though it has similar objectives as the NVP, the OPP 3 focuses on the development of an knowledge society and an environmentally sustainable development initiative.
VIEWS OF LEADING THINKERS
Strategy ?
‘The art of the employment of battles as a means to gain the object of war’ B. H. Liddell Hart, Strategy (1967)
‘…the employment of battles to gain the end of war.’ Carl von Clausewitz
‘What one does to counter a competitor’s actual and predicted moves’
George Steiner, Strategic Planning (1979)
o‘Strategy is a plan, a how, a means of getting from here to there’ Rise and Fall of ing(1
(Competitive strategy is ‘about being different’. It means deliberately choosing a