DigitalCommons@URI Major Papers by Master of Science Students Textiles‚ Fashion Merchandising and Design 1-1-2013 Social Media as a Marketing Tool: A Literature Review Holly Paquette University of Rhode Island‚ holly_paquette@my.uri.edu Follow this and additional works at: http://digitalcommons.uri.edu/tmd_major_papers Recommended Citation Paquette‚ Holly‚ "Social Media as a Marketing Tool: A Literature Review" (2013). Major Papers by Master of Science Students. Paper 2. http://digitalcommons
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Social Networking: The Security Issue Facebook trades your security and privacy for profit‚ so be careful of what you post and consider who is going to have access to it. Also‚ change your Facebook settings in as many areas possible so that the only people who can see what you post‚ are your friends. Companies like Facebook allow other businesses‚ for the right price‚ to scan through your posts and place advertisements accordingly. However‚ Facebook is allowing more and more people to have access
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1 Should Flanagan Theme Park approve the Daily-Dilly promotion? If yes‚ how should they design the deal? If no‚ why? Social couponing sites provide daily discounts and coupons for members. Discounts run across various categories and industries: from food fairs to Whole Foods‚ beauty salons to theme parks. Users can opt to purchase the coupons‚ which generally provide discounts such as “2 days for the price of 1 at Brooklyn Museum” or “VIP access to Taste of DC.” Users then print the coupon and
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Are social networking sites such as Facebook‚ MySpace‚ Twitter and LinkedIn good for society? Justify your position. Communication is what people do everyday; it is how people interact with each other‚ how they are able to form relationships‚ and how they are able to understand. However the way people communicate in the twenty first century as a result of social networking sites has changed rapidly. Social networking sites have revolutionised the way people communicate (Karklins & Dalton‚ 2012)
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The Dangers and Benefits of Social Networking The Do ’s and Dont ’s: Social Networking Dangers * Adults use the sites * Innapropriate language‚ nudity‚ alcohol use‚ sexually provocative images‚ etc. * Predators use it to gather information * No real method of age verification * Some social networking services allow people to view profiles without logging on Social Networking Do ’s * Set profiles to private * Read saftey tips on ALL SN websites
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Uses and Gratifications Theory Student’s Name Course/Number Institution Date Instructor Name Uses and Gratifications Theory Uses and Gratifications Theory (UGT) according to West and Turner (2007) is a mechanism of getting to know the reason and how individuals keenly look for specific media to meet their particular needs. As opposed to other media theory that seeks to understand what the media do to individuals‚ UGT seeks to understand what individuals do with media. UGT as argued
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Acknowledgement Abstract Chapter 1: Introduction 1.1 Background of Study 1.2.1 Observation From Generation Y 1.2.2 Observation From Fashion Blogs 1.2 Scope of Study 1.3 Objectives 1.4 Significant of Study Chapter 2: Review of Literature 2.1 Generation Y 2.2.1 Definition of Generation Y 2.2.2 Characteristics of Generation Y 2.2.3 Western and Eastern Generation Y 2.2.4 Hong Kong Generation Y
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Social Networking: The Anti-Social Element ? [pic] Launched on 4th February‚ 2004‚ Facebook is a social networking service and website having 600 million active users (as of January 2011). On March 11‚ 2010‚ Computer scientist‚ Dr. Irwin King told the Asia Society Hong Kong Center‚ "If Facebook is a nation‚ it would rank "third" in the world. Imagine the mass. Imagine what you can do to reach the "third" most populated nation in the world." Phew!!! With six hundred million registered
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1.1 WHAT STRATEGIES DID YOU USE TO ARRIVE AT THE VOCABULARY NEEDED FOR THE TASK? WHY DID YOU USE THESE STRATEGIES? Experience with surroundings and situation – As I had been into this subway before many times I understood and knew the routine and also the limitations I already had because of my dwarfism. This meant I needed to be aware of the height of the counter also when deciding how to effectively communicate with the server. Common sense – I had to determine an easy way to communicate‚ so
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Social Networking’s Effects on Society Are Social networking sites negatively affecting our society as a whole? Currently‚ some media sources are claiming social networking sites like Facebook having a negative effect on society. Social networking sites should be used to the minimum as possible‚ if it was not used as much the society could have a lot more free time‚ less bullying‚ and even less social. Even though many businesses can say it is good for the society in a way where people can get more
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